Our client, a growing financial advisory practice, is seeking an Appointment Setter / Inside Sales Representative to join their team. This person will play a critical role in converting a steady flow of warm inbound leads into qualified first appointments for the advisory team. Unlike a traditional cold-calling position, this role is supported by an established marketing engine that generates leads through radio, podcasts, and other marketing channels. Prospects have already raised their hand and expressed interest, allowing the Appointment Setter to focus on having quality conversations, qualifying prospects, and getting the right people in front of an advisor. This is an ideal opportunity for someone who enjoys being on the phone, is confident and persuasive, builds rapport quickly, and is motivated by clear goals and measurable results. The successful candidate will use Salesforce to manage leads, document conversations, schedule appointments, and maintain a healthy pipeline. A typical day for the Appointment Setter / Inside Sales Representative runs from 9:00 a.m. to 5:00 p.m. and is centered around the phone and Salesforce. The day begins by reviewing new inbound leads from the firm's radio and podcast marketing campaigns, along with follow-ups, reschedules, and outstanding tasks from the previous day. Throughout the day, the Appointment Setter will speak with warm prospects who have already expressed interest in learning more. These conversations typically last 10–15 minutes and are designed to understand the prospect's situation, determine basic fit, answer initial questions, and position a meeting with an advisor. Once a prospect is qualified, the Appointment Setter will schedule the first appointment, send confirmations, and complete the appropriate follow-up to help ensure the prospect actually attends the meeting. The role also includes working older leads and "graveyard" leads, following up with prospects who previously did not schedule, and helping reschedule canceled or missed appointments. Every interaction is documented in Salesforce, so the advisory team has accurate information before meeting with a prospect. The Appointment Setter will also regularly communicate with the team regarding lead quality and what is or isn't working in the process.
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Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed