Summer INTERNSHIP - Appalshop Multimedia Content Creator Intern

University of PikevillePikeville, KY
1d$9Hybrid

About The Position

This internship focuses on the documentation and coverage of Appalshop’s programmatic work, Appalshop’s public events, and potentially other community events, as needed. Interns will assist the Communications Manager in checking in with Appalshop programmatic departments to gauge current work and upcoming events and then plan and execute content creation about such topics. Content will be multimedia and used for several platforms and contexts, including but not limited to: written work for newsletters and captions, video productions for Reels/TikToks/YouTube, audio productions for our radio station WMMT and Soundcloud/YouTube, and photography and graphics for social media posts. Organization Description: Appalshop is an arts and culture center located in Whitesburg, KY. Since 1969, they have been producing films, plays, and radio about the Central Appalachian Region. Appalshop houses the world's largest collection of Appalachian materials in their Archive. Appalshop began in 1969 as part of the War on Poverty during Lyden B. Johnson's presidency. The goal was to train low-income youth in media. The expectation was that they would move away and use these skills to find work. Instead, they stayed and made Appalshop what it is today.

Requirements

  • A current UPIKE student with interest/major/minor in Film & Media Arts, Communications, English, or relevant field.
  • Strong written and verbal communication skills.
  • Interest in community media, and/or Appalachian arts and culture.
  • Familiarity with social media platforms and short-form content creation.
  • Basic experience with video, audio, or photo editing software (e.g., Adobe Creative Suite, Canva, CapCut, etc.).
  • Self-motivated, organized, and able to manage projects independently.
  • Comfortable conducting interviews and engaging with diverse community members.

Responsibilities

  • Conduct regular check-ins with Appalshop program staff to identify stories, milestones, and upcoming events.
  • Develop and maintain a content calendar in coordination with the Communications Manager.
  • Capture and produce multimedia content (video, audio, photography, written features) highlighting Appalshop programs and community impact.
  • Assist in drafting and editing newsletters, press materials, website updates, and social media copy.
  • Record short-form video content for platforms such as Instagram Reels, TikTok, and YouTube.
  • Support audio production for WMMT and related digital platforms, including interviews and event coverage.
  • Organize and archive digital assets (photos, video, audio files) following internal file management standards.
  • Attend and document public programs, screenings, workshops, and community events as needed.
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