Analyst, Product Marketing

Ares Operations•Denver, CO

About The Position

Ares Wealth Management Solutions (AWMS) oversees product development, distribution, marketing, and client servicing efforts for the global wealth management channel. AWMS's mission is to provide advisors and their clients access to innovative, solutions-oriented investment opportunities, across the Ares platform of industry-leading credit, private equity, real estate, and infrastructure strategies. Through our range of institutional and retail structures, coupled with excellent client service and educational resources, we help investors diversify their portfolios with private market solutions that seek to deliver consistent, long-term growth. This role offers a unique opportunity to develop expertise in private markets while gaining broad exposure to AWMS's flagship investment strategies. The Product Marketing Analyst will support the maintenance, enhancement, and distribution of key marketing materials, partnering closely with seasoned Product Marketing team members, Legal & Compliance, Private Wealth Partnerships, Channel Marketing, and Digital Marketing to ensure materials are accurate, aligned, and effective. Ideal for someone eager to build product marketing skills and thrive in a fast-paced, entrepreneurial environment, this role provides a strong foundation in private markets marketing through close collaboration with cross-functional teams and exposure to a broad range of products and initiatives. Success in this position calls for strong organizational and communication skills, attention to detail, intellectual curiosity, and a collaborative mindset. Additional opportunities include supporting broader marketing initiatives, gaining hands-on experience with new fund launches, and developing a well-rounded understanding of the alternative investment landscape.

Requirements

Relevant internship, academic, or professional experience, or bachelor's degree in Marketing, Finance, Business, Communications, Economics, or a related field
Interest in investment products, financial markets, and alternative investments.
Strong written and verbal communication skills, with the ability to convey information clearly and effectively.
Exceptional organizational skills and attention to detail, with the ability to manage multiple priorities in a fast-paced environment.
Strong project coordination and time management abilities.
Ability to collaborate effectively across teams and build relationships with internal stakeholders.
Intellectual curiosity and a willingness to learn new products, processes, and industry trends.
Proficiency in Microsoft Excel and PowerPoint; familiarity with marketing technology platforms and project management tools is a plus.

Responsibilities

Support the planning and execution of marketing initiatives for alternative investment products, including project coordination, collateral updates, email campaigns, webinars, presentations, and other marketing materials.
Coordinate quarterly performance and portfolio data updates across a broad suite of product marketing collateral.
Partner with Channel Marketing to support the development and distribution of product marketing campaigns through partner firm channels.
Collaborate with the Private Wealth Partnerships team to facilitate the submission of product collateral to partner firms for review and approval.
Assist in managing the legal and compliance review process for marketing materials, helping to track feedback, coordinate revisions, and ensure timely approvals.
Conduct competitive and industry research to deepen product knowledge and support marketing initiatives.
Support ongoing marketing projects and ad hoc initiatives across the product marketing team.
Partner with the Digital Marketing team to review campaign performance and identify opportunities for optimization and future engagement.
Contribute to the development and enhancement of marketing materials that support product growth and sales objectives.