AI Growth & SEO Marketing Manager

Smartcat

20h•Remote

About The Position

Smartcat is seeking an AI Growth & SEO Marketing Manager to transform its marketing website into a high-performing growth engine. This role involves designing, building, and deploying AI workflows and automations to improve conversion rates, optimize landing pages, strengthen SEO and AI search visibility, and build AI-first workflows for faster learning, shipping, and scaling. The ideal candidate is strategic and hands-on, capable of diagnosing funnel friction, analyzing data, improving technical SEO, and building AI-assisted workflows. The website is a critical growth surface for Smartcat, where prospects discover the offering, understand its value, and decide to engage. As Smartcat expands into a broader AI-native enterprise platform, the website must effectively explain this new category, rank in AI-generated answers, and convert visitors into qualified pipeline.

Requirements

5+ years of experience in growth marketing, product management, or product-led growth, ideally in B2B SaaS.
Demonstrated ability to build working prototypes using AI development tools (Claude Code, Cursor, v0, or equivalent).
Demonstrated ability and design taste to deliver beautiful user experiences, and being comfortable to do it yourself using AI design tools like Claude Design.
Experience implementing SEO/GEO tactics that improved brand visibility across platforms such as ChatGPT, Google AI Overviews, Claude, and other answer engines.
Proven track record in writing and managing high-performing SEO/GEO content. You know how to align content strategy to drive measurable organic growth.
A track record of improving website or product conversion rates. You’re maniacal about your metrics.
Strong experimentation mindset with experience designing, executing, and analyzing growth experiments.
Experience collaborating across highly cross-functional environments with Marketing, Product, and Data teams.
A bias toward shipping, measuring, learning, and improving.

Nice To Haves

Use AI as a force multiplier, not a novelty.
Move fast and make progress before everything is perfectly defined.
Focus on outcomes, not activity.
Are analytical, but not paralyzed by analysis.
Can turn ambiguity into a structured plan.
Write clearly and communicate directly.
Care about customers, not just clicks.
Are comfortable challenging assumptions with data.
Build systems that make the whole team faster.
Take ownership from problem diagnosis to shipped improvement.

Responsibilities

Own conversion optimization across the marketing website, including homepage, product pages, solution pages, industry pages, pricing paths, demo pages, trial entry points, forms, CTAs, and landing pages.
Build the landing-page engine for Smartcat’s priority campaigns, personas, use cases, verticals, competitors, and product narratives.
Enhance Smartcat’s visibility in traditional search, answer engines, and AI discovery surfaces by producing high-quality, SEO/GEO-optimized content to drive organic demand.
Act as a Growth Automation Designer, defining and building AI-powered tools and automations to streamline the marketing team's learning, shipping, and scaling processes for website growth.
Establish and maintain analytics, reporting, and experimentation discipline to measure and improve website performance.