Affiliate Marketing & AI Discovery Consultant

Ooma

20h • $10,000 - $12,000

About The Position

Ooma is seeking an experienced Affiliate Marketing & AI Discovery Consultant to support and advance its B2B affiliate marketing program during a maternity leave coverage period. The 4–6 month engagement involves managing and optimizing ongoing affiliate initiatives while developing strategies to improve Ooma’s visibility and likelihood of being recommended across AI-powered search platforms and large language models, including ChatGPT, Google AI Overviews, Perplexity, Gemini, Claude, and emerging AI-driven discovery experiences.

The consultant will bring hands-on affiliate marketing expertise and an understanding of how AI-generated answers, review sites, comparison platforms, and authoritative third-party content influence B2B purchase decisions. The role includes maintaining and developing partner relationships, assessing buyer discovery behavior, recommending and advancing content, partnership, and affiliate initiatives, monitoring performance, and creating a prioritized roadmap with recommended next steps and measures of progress. The consultant will document relationships, initiatives, and recommendations to support a smooth handoff at the end of the engagement.

Requirements

• At least 5 years of experience in B2B affiliate, partnership, referral, or performance marketing.
• At least 8 years of total work experience.
• Hands-on experience managing affiliate programs and relationships with publishers, review sites, comparison platforms, or referral partners.
• Experience marketing SaaS, telecommunications, UCaaS, CCaaS, business communications, or related technology solutions.
• Understanding of how third-party content and recommendations influence B2B purchase decisions.
• Familiarity with AI-powered search and discovery, and experience developing content or partnership strategies that support visibility across traditional search and emerging AI channels.
• Experience translating performance data and market insights into clear, actionable recommendations.
• Strong communication, analytical, and project management skills, with the ability to get up to speed quickly and balance ongoing program needs with focused strategic projects.

Responsibilities

• Manage and optimize Ooma’s B2B affiliate marketing program during maternity leave coverage, keeping initiatives on track and identifying opportunities to improve lead generation, pipeline contribution, and return on investment.
• Maintain relationships with affiliates, publishers, review sites, comparison platforms, and strategic referral partners, and explore opportunities to strengthen and expand those partnerships.
• Assess how AI-powered search platforms and large language models influence how buyers discover and evaluate business communications providers.
• Identify high-value third-party publishers, review sites, directories, forums, and industry resources where a stronger Ooma presence could improve traditional search visibility and presence in AI-generated answers.
• Recommend content, partnership, and affiliate strategies to improve discovery across business communications, UCaaS, cloud phone systems, POTS replacement, and related solution categories, and advance agreed-upon initiatives.
• Create a practical, prioritized roadmap for evolving Ooma’s affiliate, content, and partner marketing strategy as AI-driven search and buying behaviors develop, including recommended next steps and measures of progress.
• Monitor performance and provide regular reporting, insights, and actionable recommendations.
• Document key relationships, ongoing initiatives, and strategic recommendations to support a smooth handoff at the end of the engagement.

What This Job Offers

• Education Level: No Education Listed