ADVISOR – MARKETING EVENT

BDC • Toronto, ON

10d • Hybrid

About The Position

Choosing BDC as your employer means working in a healthy, inclusive, and skilled workplace that puts forward the best conditions to bring together unique teams where employees are empowered to act. It also means being at the centre of ambitious economic and financial projects to see further and to do things differently, to fuel the success of Canadian entrepreneurs. As an Event Marketing Advisor, you play a key role in the design and execution of events, marketing and partnership initiatives that support the business objectives and influence of the BDC brand. In close collaboration with the field teams, business units as well as regional and national teams, you will act as an expert consultant in event marketing, ensuring consistent, efficient activations aligned with the brand's standards. BDC is the only bank dedicated exclusively to the development of Canadian businesses, promoting the growth of the Canadian economy by focusing on the success of small and medium-sized businesses, with a human touch and a genuine presence.

Requirements

• 3 years of experience in marketing, specifically in events or partnerships
• Bachelor's degree in marketing or related field
• Excellent project management skills and ability to work independently.
• Proven ability to analyze needs, make recommendations and deliver concrete solutions.
• Creativity, innovation and results-oriented.
• Strong interest in the use of artificial intelligence to improve processes and performance.
• Strong communication, collaboration and negotiation skills.
• Very good command of the Microsoft Office suite (Excel and PowerPoint, advanced level).
• Experience in programming or designing event experiences.
• Bachelor's degree in communication, public relations, marketing or related field.
• Excellent ability to synthesize, popularize and communicate complex information.
• Curiosity, openness to new technologies and ability to carry a vision and influence partners.

Nice To Haves

• Knowledge of event management tools (an asset).

Responsibilities

• Manage integrated event projects, from the definition of needs to delivery, while respecting BDC's budgets, deadlines and standards.
• Design, plan and execute in-person, hybrid and virtual events (conferences, panels, workshops, webinars, networking events), regionally or nationally.
• Propose new initiatives and event programs aligned with business priorities.
• Collaborate with internal teams and partners to ensure the effective activation of events and sponsorships, with clearly defined objectives, messages and indicators of success.
• Advise, coordinate and negotiate with external suppliers and partners.
• Represent BDC at events and provide an engaging and professional brand presence.
• Ensure a consistent, distinctive and memorable participant experience.
• Analyze results, track performance indicators, and make data-driven optimization recommendations.

Benefits

• Flexible and competitive benefits, including an Employee Savings and Investment Plan where BDC matches part of your voluntary contributions
• A Defined Benefit Pension Plan
• A $750 wellness and health care spending account
• Paid vacation each year
• Five personal days
• Sick days as necessary
• Offices are closed from December 25 to January 1
• A hybrid work model that truly balances work and personal life
• Opportunities for learning, training and development

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 501-1,000 employees