Advertising Performance Manager

JAMS, Inc. • Irvine, CA

1d • $98,600 - $129,413 • Hybrid

About The Position

The Advertising Performance Manager ("APFM") leads the execution and performance of JAMS advertising program across digital, print, and partner channels. The APFM is responsible for managing media planning and buying, vendor relationships, and campaign execution, while building a more structured and effective approach to measuring and improving performance over time. This role partners with Marketing leadership and the Brand and Creative team to ensure advertising efforts are well executed, measurable, and continuously improving. Moreover, the APFM plays a key role in helping the organization better understand what is working, where to invest, and how to strengthen the effectiveness of advertising programs.

Requirements

• Bachelor's Degree in Marketing, Advertising, Communications, or a related discipline.
• 5-7 years Experience in advertising, marketing, or campaign management roles.
• 3-5 years Experience with media planning, buying, and vendor management.
• 3-5 years Experience working with performance reporting and campaign analytics.
• Comprehensive understanding of advertising execution across digital and traditional channels.
• Proficient understanding of media planning, buying, and vendor management processes.
• Ability to analyze performance data and translate it into clear insights and recommendations.
• Ability to work with incomplete or inconsistent data and build structured reporting.
• Effective communication and stakeholder collaboration skills.
• Dependable attention to detail and organizational skills.
• Ability to manage multiple campaigns and priorities in a fast-paced environment.
• Proficiency with Microsoft Office Suite or similar tools for reporting and analysis.
• Familiarity with tracking methods (e.g., UTMs, campaign tracking links) and advertising performance measurement approaches.

Nice To Haves

• 1-3 years Experience working in the legal or other professional services B2B industries.

Responsibilities

• Manages media planning, buying, and execution across digital, print, and partner channels, ensuring campaigns are effectively placed and delivered.
• Manages relationships with advertising partners, including negotiating placements, coordinating deliverables, and ensuring campaigns are executed as planned.
• Partners with marketing leadership and internal stakeholders to ensure the right messaging is reflected in advertising across national and regional campaigns.
• Analyzes campaign and partner performance to identify trends, insights, and opportunities to improve effectiveness.
• Leads the collection, consolidation, and standardization of advertising performance data across all channels and partners.
• Develops clear, concise reporting and summaries to communicate performance, insights, and recommendations to marketing leadership and stakeholders.
• Collaborates with regional teams to scale media planning, buying, and execution, establishing processes, standards, and guidance that enable regional execution while maintaining brand consistency and creative processes.
• Supports the management of the advertising budget.
• Other duties as assigned within similar scope.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level