Admissions Senior Counselor

University of Rochester•Goodwell, OK

3d•$23 - $33•Onsite

About The Position

The Admissions Senior Counselor is responsible for recruiting and enrolling new students in designated programs and managing outreach and recruitment activities for the School of Nursing & Health Sciences. The role collaborates with faculty, program coordinators and directors, Student Affairs, Marketing and Communications, and the International Services Office (ISO) to support enrollment and ensure applicants have resources throughout the enrollment process. Some travel is required. The position reports to the Senior Admissions Specialist and has no direct reports, but may direct support staff in relation to enrollment activities for assigned programs. Responsibilities include recruiting prospective students, managing admissions applications and data, supporting enrollment communications and marketing, and building relationships across the university to advance enrollment efforts.

Requirements

Bachelor's degree and two years of relevant admissions experience, or an equivalent combination of education and experience.
Ability to travel as required.

Nice To Haves

Advanced work in statistics, education, counseling and testing, and/or public relations.

Responsibilities

Seek enrollment opportunities through conferences, corporate and feeder-school outreach, professional memberships, virtual information sessions, higher education fairs, and social media.
Maintain contact with applicants through meetings, school tours, phone calls, and email.
Keep current on education and nursing-industry trends.
Develop a recruitment plan and provide weekly, monthly, and year-end recruitment reports to the director and department faculty.
Develop an annual competitor-analysis protocol for assigned programs.
Respond to new inquiries within one week and maintain strategic follow-up with prospective students; contribute to program-specific communication plans.
Manage, analyze, and report admissions-funnel data for designated programs using Workday, Slate, and other applicable systems.
Use database information according to policy and recommend policy updates to improve workflow while preserving student-data integrity.
Review applications and admissions documents for accuracy, collaborate with academic departments on application review, and manage student data in the CRM throughout enrollment.
Oversee application review for assigned program territories.
Coordinate with ISO to support timely and accurate processing of international applicant requirements as needed.
Answer commonly asked questions about financial aid and connect applicants with appropriate on- and off-campus resources.
Collaborate with Marketing and Communications on strategic enrollment campaigns, corporate outreach, feeder-school communications, and other new-student initiatives.
Ensure program and admissions webpages and applications contain accurate information; research and resolve issues independently.
Build relationships with faculty and program directors to communicate academic updates and initiatives that may affect recruitment and admissions.
Attend relevant meetings and committees to support enrollment and collaboration across the university.
Support special projects and events, including open houses, information sessions, receptions, database training, data management, mailings, and off-site events.
Perform other duties as assigned.