About The Position

The Admissions Counselor for Online and Hybrid Programs supports the recruitment, admission, and enrollment of non-traditional students in online and hybrid degree-completion and certificate programs. The role develops recruitment strategies, builds partnerships with community organizations, employers, educational institutions, and other strategic partners, and identifies opportunities to expand enrollment in assigned territories and student populations. The position provides transcript assessment, early academic advising, and guidance on admission requirements and prior learning assessment. It also supports workforce grant reporting; coordinates with the Provost’s Office and faculty on prior learning assessment; manages online course enrollment and scheduling; and maintains accurate student and program records. The counselor is required to train and supervise student workers. The position is grant-funded, and continued employment depends on renewal of grant funds and may conclude when funding ends.

Requirements

  • Bachelor’s degree.
  • Customer service experience.
  • Ability to develop and maintain productive relationships with prospective students, community partners, employers, and educational institutions.
  • Ability to identify recruitment opportunities, develop territory outreach plans, and implement strategies that support enrollment goals.
  • Strong interpersonal, presentation, networking, and relationship-building skills.
  • Ability to manage a recruitment pipeline, follow up promptly, and organize multiple recruitment activities and priorities.
  • Ability to analyze recruitment and enrollment data, identify trends, and use findings to inform outreach strategies.
  • Ability to travel locally or regionally for recruitment activities and work flexible hours as needed.
  • Valid driver’s license.
  • Ability to train and supervise student workers.

Nice To Haves

  • Experience in higher education admissions, student recruitment, enrollment management, territory development, community outreach, or partnership development.
  • Experience working with adult learners, transfer students, online learners, workforce development programs, or employer and community partnerships.

Responsibilities

  • Develop and implement recruitment strategies for online and hybrid degree-completion and certificate programs.
  • Manage assigned recruitment territories by identifying prospective student populations, assessing enrollment opportunities, and developing outreach plans.
  • Build and maintain relationships with community colleges, employers, workforce development agencies, community organizations, military and veteran-serving organizations, and other referral partners.
  • Conduct prospective-student outreach through appointments, phone calls, email, virtual meetings, presentations, information sessions, recruitment events, and other engagement activities.
  • Represent the institution and its programs at community events, college fairs, employer meetings, workforce development events, and other recruitment opportunities.
  • Develop and maintain a prospective-student pipeline through follow-up, inquiry management, personalized communication, and guidance through admissions and enrollment.
  • Collaborate with Enrollment Management, academic departments, faculty, marketing, and other campus partners on recruitment initiatives aligned with program needs and enrollment goals.
  • Identify emerging markets, employer partnerships, transfer pathways, and other opportunities to expand access to programs.
  • Monitor recruitment activity, prospective-student engagement, application progress, and enrollment outcomes in assigned territories; maintain records in the student information system and prepare requested reports.
  • Evaluate recruitment strategies and territory performance and recommend improvements to enrollment and partnership development.
  • Provide transcript assessment, early academic advising, and guidance on admission requirements and prior learning assessment.
  • Support workforce grant reporting and coordinate with the Provost’s Office and faculty on prior learning assessment.
  • Manage online course enrollment and scheduling and maintain accurate student and program records.
  • Train and supervise student workers.
  • Travel locally or regionally for recruitment activities and work flexible hours as needed to accommodate prospective students and community partners.
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