Ad Sales Operations Analyst

IntelliPro Group Inc.Chicago, IL
Onsite

About The Position

This role serves as a strategic advertising consultant to restaurant partners, advising them on campaign strategy, targeting, bidding, budgeting, and performance optimization to drive self-service adoption. The analyst will evaluate campaign data against client KPIs to diagnose underperforming areas and deliver data-driven, actionable recommendations to improve performance metrics like ROAS. Additionally, the role involves partnering with internal teams (Partner Managers, Product, Sales, and Ops) to align account strategies, share advertiser feedback, and improve platform capabilities. The target audience for this role is clients' advertisers who are using ad products via self-service. There is potential to interface with those outside of their team, such as sales and clients directly.

Requirements

  • Bachelor’s degree in Business, Marketing, Advertising, or a related field (or equivalent practical experience).
  • Minimum of 3 years of experience in Ad Operations, AdTech, digital advertising, performance marketing, or media strategy at a data-driven tech company.
  • Strong background in sponsored products/search, performance advertising, and standard digital campaign management fundamentals (budgeting, targeting, bidding, measurement).

Nice To Haves

  • 5+ years of experience in ad operations/strategy, with specific exposure to platforms like DV360, Meta Ads Manager, or Retail Media platforms.
  • Proven experience managing or advising on large performance marketing budgets, combined with deep knowledge of brand safety, viewability, and ad-fraud filtering.
  • Strong quantitative ability to turn data into compelling narratives that influence advertiser behavior and drive best-practice adoption without directly executing the campaigns.

Responsibilities

  • Serve as a strategic advertising consultant to restaurant partners, advising them on campaign strategy, targeting, bidding, budgeting, and performance optimization to drive self-service adoption.
  • Evaluate campaign data against client KPIs to diagnose underperforming areas and deliver data-driven, actionable recommendations to improve performance metrics like ROAS.
  • Partner with internal teams (Partner Managers, Product, Sales, and Ops) to align account strategies, share advertiser feedback, and improve platform capabilities.
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