Account Manager

Billion Dollar Boy • New York, NY

2d

About The Position

Account Managers are responsible for the smooth execution of creator marketing programs for clients, ensuring they are delivered on time, within budget, and according to brief. They possess expertise in the social media and influencer/creator space, staying current with market trends, the creator network, and compliance. They critically assess content quality, ensuring creator executions align with agency standards and performance metrics. Account Managers act as key client contacts, building trusted relationships and managing expectations. They are solution-oriented, identifying risks and resolving talent or client concerns. A deep understanding of the client's business, sector, and competitors is essential. They also support inter-agency teams and external partners to foster seamless collaboration. The role involves managing day-to-day account operations, driving small to midsize campaigns from strategy and creative ideation through to influencer management, production, and reporting. They contribute to strategic conversations, translate client feedback, and accurately brief creative teams. This includes setting agendas, leading meetings, ensuring accurate contact reports, and feeding into project management plans for resources and timings. They are expected to anticipate next steps, pull in relevant resources, and write creative influencer briefs. They act as creative guardians, reviewing and providing feedback on creative content to ensure alignment with client briefs and campaign objectives. Quality control of all creative content against guidelines and disclosures is crucial, as is managing content distribution strategies for optimal performance. They build post-campaign reports with data analysis, learnings, and recommendations, seeking client approval throughout the process. Strong organization, attention to detail, and proactive communication with project managers regarding timing, delays, and financial aspects are vital. They also ensure accurate time reporting and flag scope risks.

Requirements

• 4+ years in account management, preferably in an agency setting with a focus on influencer marketing and social media.
• Knowledgeable of social media platforms, especially Instagram and TikTok, and emerging social media platforms.
• Strong interest and knowledge of influencer marketing and latest influencer trends.
• Highly organized, detailed oriented and analytical thinker but with an eye for creativity.
• Must be a natural problem solver.
• Have ability to manage and mentor junior staff and/or interns.
• Experience and comfortability in handling all client communications.

Nice To Haves

• Background in Beauty, Fashion and / or Personal Care brands is a plus!

Responsibilities

• Responsible for the smooth execution of creator marketing programs for our clients on time, within budget and on brief.
• Offer knowledge and expertise in the social media and influencer/creator space and keep on top of market trends, the creator network and compliance - sharing this knowledge with their direct team and wider agency.
• Present the best of BDB, be a positive force for the business, inputting culturally across the agency.
• Build trusted, long-term relationships with their client peers and creators as well as seek out opportunities to enhance the experience of their team and their clients.
• Understanding the functionality of social platforms, formats and the latest trends.
• Share knowledge and thought leadership, relevant to specific clients & industry at large for individual and agency growth.
• Curious about the industry & beyond, technology, consumers, culture, the client and products.
• Responsible for leading the identification or casting, outreach and managing of relationships with influencers (creators) and ambassadors.
• Provide recommendations and rationale to sell through with clients.
• A chief negotiator - working with Account Executives to secure best and rates inline with budgets, deliverables to drive agency profitability and building contract terms to ensure agency security.
• Ensure thorough influencer due diligence and data authenticity and flag any issues and recommendations to the client.
• Recruit relevant influencers for campaigns and manage content creation through to publication ensuring alignment with brief & client goals.
• Organise and see through influencer agreements with approval from Account Director.
• Be a main point of contact for clients - build trusted relationships with clients throughout a campaign and managing expectations.
• Be solution-focused, make recommendations, flag risks, distil talent troubles and client concerns.
• Familiarise yourself with the client's business and commercial performance and competitors.
• Immerse yourself in the clients sector.
• Support inter-agency team and external agency partners in creating seamless and productive relationships both with internal strategy, creative teams in-house and within partner agencies.
• Meet with clients regularly, get to know them and their work.
• Manage the day-to-day running of your accounts.
• Drive the process on small to midsize campaigns ; strategy, creative ideation, influencer management (selection, outreach and negotiation, contracting) production and reporting.
• Contribute in ideating with creative teams and clients.
• Contribute to strategic conversations and will be able to translate client feedback and accurately brief creatives.
• Set agendas, lead status meetings, ensure contact reports are accurate and sent out.
• Feed into PM plan requirements on project resources and internal timings.
• Anticipate the next steps so they can pull in the relevant resources and support.
• Write inspiring Creative Influencer Briefs inline with creative ideas and best practise (incl. all mandatories) gaining client and legal team sign off.
• Be a creative guardian - review and confidently feedback on creative (creative team/Influencers) to check alignment with client brief and campaign objectives to ensure effectiveness.
• Quality control of all creative content against guidelines and AD disclosures.
• Manage the distribution strategy of content i.e. Content calendar to give it the best chance of performing.
• Build post campaign reports (PCAs) with objectives, accurate data and analysis, share learnings and recommendations.
• Seek the clients written approval throughout the campaign process.
• Be highly organised with strong attention to detail, keep the project manager looped in & updated on timing issues.
• Plan ahead with delays.
• Document actions and progress and keep work folders up to date.
• Liaise with the project manager on the financial aspects of the campaign/s from talent budgeting to reconciliation.
• Check Influencer contracts and costs are approved before work commences.
• Keep Companion, project trackers and third party expenses up to date.
• Driving accurate time reporting across the account and flagging any risk to scope before it occurs.
• Provide regular feedback opportunities through wash ups and influencer feedback forms.
• Mentor and develop junior staff members, support their integration into the agency.
• Champion good work.
• Build internal relationships and have a full understanding of each department's remit.
• Manage upwards, keep senior members of the team always aware of campaign status and performance.
• Bring fresh and unique stimulus to the team helping inform briefs and drive the work forward.

Benefits

• Award winning proprietary technology Companion
• FiveTwoNine which keeps us connected to qualitative cultural intelligence via a global network of creators.
• DEI networks and initiatives

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed