Account Manager

CarNow•Birmingham, AL

About The Position

The Regional Account Manager supports CarNow's growth strategy by engaging with dealers and using a consultative approach. The role focuses on customer loyalty, increasing product value, retention, and developing long-term client relationships. The Account Manager proactively analyzes accounts, identifies opportunities for improvement, and communicates customer needs to relevant stakeholders to support customer success. The position manages a designated portfolio of 75–120 dealer accounts and involves frequent travel within the assigned region.

Requirements

  • Proven track record in automotive sales, focused on digital solutions.
  • High school diploma or equivalent.
  • Strong understanding of chat and digital retailing technologies.
  • Excellent communication and presentation skills.
  • Ability to work independently and collaboratively within a team.
  • Results-oriented approach with a focus on meeting and exceeding sales targets.
  • Willingness to travel 75% monthly within the assigned region.
  • Familiarity with CRM tools for effective sales management.

Responsibilities

  • Provide in-person account management to a designated portfolio of 75–120 dealer accounts.
  • Attend onboarding and pre-launch consultation calls with the Implementation team to support a seamless handoff.
  • Conduct pre-live audits using a HubSpot playbook to confirm setup and launch readiness.
  • Schedule and host in-person launch meetings and training sessions for decision makers and end users, demonstrating the CarNow platform; virtual meetings may be used at times.
  • Provide refresher training for new dealer personnel when applicable.
  • Meet monthly retention goals by ensuring customer satisfaction and loyalty.
  • Follow the cancellation process for churn, contact cancellations within 24 business hours, and document save plans in HubSpot CRM.
  • Complete dealer touchpoints every 45 days by email, text, or phone to check in and offer support.
  • Deliver account reviews to dealership personnel, including decision makers, every 90 days, covering product metrics, ROI, user engagement, opportunities, and marketing suggestions.
  • Make backend configuration updates and provide technical support, ensuring settings are tested and function properly; resolve technical requests within SLA timelines.
  • Provide dealers with best practices and product recommendations to maximize ROI and user engagement.
  • Test and confirm connectivity with third-party vendors, including inventory, website providers, and integration partners.
  • Collaborate with the internal sales team on new deals and prospects, upsell opportunities, dealer changes, and dealership personnel updates.
  • Use CarNow CRM (HubSpot) to log and document account communications and changes, including emails, calls, Zoom meetings, and text messages.
  • Participate in continued education sessions and complete LMS courses in a timely manner.
  • Review KPI dashboards regularly to ensure KPI expectations are met.
  • Address special projects relating to the assigned book of business upon request.
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