Account Executive

SiteimproveMinneapolis, MN
$84,800 - $106,000Hybrid

About The Position

Siteimprove is a global leader in digital accessibility, content optimization, and web governance, empowering organizations to deliver inclusive, high-performing digital experiences. With the launch of Siteimprove.ai, they are leading in the AI era. The company is seeking a high-performing Account Executive to join their U.S. Education or Government Sales team. This quota-carrying role will lead new business efforts across colleges, universities, and education systems. The Account Executive will engage with stakeholders across digital, marketing, IT, accessibility, and academic leadership to understand institutional challenges, build strong relationships, and deliver meaningful solutions through Siteimprove’s SaaS platform and AI-powered capabilities. This is a strategic sales role managing the full cycle from prospecting and discovery to solution alignment and close. The role aims to help education organizations improve accessibility compliance, enhance student and faculty experiences, and strengthen their digital presence while driving sustainable growth. Siteimprove encourages candidates from all backgrounds to apply.

Requirements

  • 5+ years of experience in SaaS sales with a track record of success in new business and/or account management
  • Experience in Martech, digital experience, or adjacent ecosystems (e.g., Adobe, Oracle, Demandbase, Amplitude, Braze, 6sense)
  • Comfort navigating and selling into enterprise organizations, including engaging C-level buyers (CMO, CDO, CIO)
  • Ability to manage complex sales cycles with multiple stakeholders and high deal values
  • Strong collaboration skills, with a passion for learning and sharing best practices
  • High level of self-motivation, resilience, and adaptability in a fast-paced environment

Nice To Haves

  • Prior experience selling into regulated industries like insurance or financial services
  • Passion for digital accessibility, inclusion, or ESG-related initiatives
  • Background in value-based selling, MEDDPICC, or similar frameworks

Responsibilities

  • Own the full sales cycle for named accounts—driving both new logo acquisition and growth within your territory
  • Build strong relationships with decision-makers across Marketing, Communications, Accessibility, Procurement, and Executive functions
  • Engage in multi-threaded selling to navigate complex purchasing processes and meet the unique needs of public institutions
  • Identify business challenges and match them to Siteimprove’s accessibility, analytics, SEO, and content effectiveness solutions
  • Partner closely with internal stakeholders—Marketing, Solutions Engineering, Value Consulting, and Customer Success—to deliver tailored customer experiences
  • Accurately forecast and manage your pipeline using Salesforce and follow a clear opportunity management process
  • Stay informed on government digital accessibility mandates, procurement frameworks, and compliance standards
  • Represent Siteimprove at relevant industry events, tradeshows, and public sector forums
  • Contribute to knowledge-sharing, team development, and continuous improvement initiatives across the sales organization
  • Travel may be required; a valid passport is required
  • Perform other duties as assigned

Benefits

  • Open Paid Time Off (OPTO) for vacation, personal illness, mental health, or caring for a family member
  • Paid holidays
  • Volunteer leave
  • Parental leave
  • Step Back In program to support a smooth transition back to work
  • Medical, dental, and vision coverage
  • Health Savings Account (HSA)
  • Flexible Spending Accounts (FSA)
  • Employer-paid life and disability insurance
  • Employee assistance programs
  • Virtual care
  • Wellness resources
  • 401(k) with company matching contributions
  • Life and AD&D insurance
  • Financial wellness resources
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