Hallmark's Content & Marketing Studio (CMS) and New Media Studios deliver creative solutions that introduce, engage, and connect people with Hallmark products, services, and experiences. Through world-class photography, video, music, and design, we bring to life the stories, relationships, and emotional connections that help people celebrate, care for one another, and experience what makes us uniquely Hallmark. The CMS Account Leader serves as the primary point of contact and strategic liaison between the Studio and assigned partners. Working closely with the Account Manager and cross-functional account and creative teams, the Account Leader leads projects through the development of strategic and creative solutions that support partner objectives and drive consumer engagement. This role requires a strong understanding of consumer behavior and ability to help translate consumer insights into effective creative execution. The Account Leader serves as the initial intake lead for new projects, ensuring work is appropriately scoped, prioritized, and managed through completion. The Account Leader is responsible for working with partners on their creative briefs, ensuring they are clear, strategic, and comprehensive. They gather and assess all relevant project information and partner with the Account Manager and/or Traffic Coordinator to evaluate priorities, allocate resources, and ensure alignment across teams. Additionally, the Account Leader influences account strategies and execution plans, proactively manages complex project challenges, and drives projects to successful completion. This role is accountable for ensuring work is delivered on time, within budget, and to the highest quality standards while maintaining alignment with the approved strategy throughout the project lifecycle.
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Job Type
Full-time
Career Level
Mid Level
Education Level
Associate degree