Digital Marketing Automotive Account Executive

USA TODAY Co.Katy, TX
$60,000 - $70,000Onsite

About The Position

At LocaliQ, part of USA Today, we help automotive dealerships win in competitive markets through data-driven, full-funnel marketing strategies designed specifically for the automotive industry. This is a dealer-facing, territory-based role where success comes from being in front of customers, understanding dealership KPIs, and delivering marketing strategies that impact vehicle sales, service traffic and market share. This is not an inside sales or entry level role. You will be working directly with auto dealerships and expected to speak their language - from inventory challenges and OEM programs, to lead generation and market competitiveness. If you prefer selling behind a screen—this isn’t it, you will be boots on the ground. If you thrive in the field and enjoy being a trusted advisor to dealers—this is for you.

Requirements

  • 5+ years of digital automotive marketing experience REQUIRED (Examples: vendor/agency auto experience, automotive media, or digital marketing serving dealers)
  • Strong understanding of automotive retail environment, including: Dealer operations and decision-making structure, Sales & fixed ops priorities, Inventory-driven marketing strategies
  • Proven ability to build relationships with dealer principals, GMs, and marketing leaders
  • Experience selling or supporting digital marketing solutions
  • Strong consultative selling and presentation skills
  • Highly organized, self-motivated, and comfortable working independently in the field
  • Proven track record of driving revenue growth, retaining accounts, and exceeding goals

Nice To Haves

  • Relationship-driven Account Executive with direct experience working with dealers
  • Understands dealership operations, advertising challenges, and how to drive measurable results through modern marketing solutions.

Responsibilities

  • Build and grow relationships with automotive dealership decision makers (GMs, Marketing Directors, Dealer Principals)
  • Drive new business while expanding and retaining dealer marketing partnerships.
  • Meet with dealership stakeholders face-to-face to uncover inventory, sales and marketing challenges.
  • Develop and present automotive-specific marketing strategies, including digital, audience targeting and local market positioning.
  • Translate dealer goals (sales, service, inventory turn, OEM compliance) into measurable marketing plans.
  • Manage your pipeline and opportunities through Salesforce
  • Partner with internal teams to deliver strong campaign results and long-term client success

Benefits

  • Medical, dental, and vision coverage
  • 401(k)
  • Paid time off
  • Tuition reimbursement
  • Career growth opportunities
  • President’s Club and performance recognition
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