Account Director

fingerpaint•Cedar Knolls, NJ

About The Position

Fingerpaint is seeking a highly motivated and talented Account Director to lead account management, day-to-day account activities, and strategic guidance for clients. The role requires a solid understanding of digital marketing, along with responsibility for staff development and account financial management. The Account Director will identify proactive opportunities, stay current with industry trends, and apply lateral learning. Travel is required.

Requirements

  • Bachelor’s degree or higher.
  • 8 to 12 years of experience in a pharmaceutical or healthcare marketing agency.
  • Effective presentation, mentorship, and client-facing skills.
  • Solid understanding of Veeva systems and client requirements.
  • Understanding of brand fundamentals, including positioning, messaging, and creative concepts, and how they work together.
  • Deep knowledge of the category, competitive set, and client pipeline.
  • Understanding of FDA rules and regulations and the life cycle of a brand.
  • Fluency in market research methodologies and approaches.
  • Excellent understanding of the digital marketplace and ad formats.
  • Mastery of industry trends and guidelines, such as CAN-SPAM and privacy policies.
  • Ability to think strategically, creatively, and collaboratively.
  • Ability to effectively lead and collaborate with multiple team members.

Nice To Haves

  • Media, analytics, and measurement experience.
  • Advanced degree, such as a Master’s, PharmD, or PhD.

Responsibilities

  • Take ownership of the financial health of accounts.
  • Deliver strategic client presentations, recommendations, and annual brand plans.
  • Communicate strategy and tactical plans effectively across large multidisciplinary teams.
  • Maintain strong client relationships and ensure overall satisfaction with the team and agency.
  • Identify and cultivate client opportunities.
  • Manage and mentor junior team members.
  • Monitor current brand and competitor news trends and identify white-space opportunities.
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