Account Director - Sports Marketing

SAMY•Toronto, ON

7d•Hybrid

About The Position

SAMY is a global powerhouse redefining brand communication for a social-first world. Since 2013, SAMY has grown into a global force with over 1,200 experts across 17+ offices in 55 markets and 18+ countries. The company launches over 40 campaigns a week, creates one piece of content every minute, and generates over $500K in revenue daily. SAMY is looking for an experienced Account Director to join their North American team to lead influencer marketing campaigns for a rapidly growing sports-betting platform. This role involves developing and managing creator campaigns, engaging with sports communities, and collaborating with creators, analysts, and personalities across major sporting events and leagues. It is a key client-facing position with the opportunity to shape campaign strategy, build partnerships, and grow a significant account.

Requirements

Previous experience in influencer marketing, account management, client services, or sports marketing.
Proven experience managing end-to-end influencer or creator campaigns.
Strong understanding of the sports landscape and digital creator ecosystem.
Strong strategic thinking—you don't just execute campaigns, you help shape them.
Excellent project management and organisational skills, with the ability to manage multiple priorities.

Nice To Haves

Experience working with sports creators, publishers, athletes, or sports-focused communities is highly desirable.
Interest in sports, prediction markets, Web3, crypto, or adjacent industries is a strong plus.

Responsibilities

Act as the strategic lead for sports-focused client accounts, building trusted relationships and providing proactive recommendations that drive long-term success.
Own influencer marketing campaigns from strategy and planning through execution, optimisation, and reporting, ensuring projects are delivered on time and within budget.
Develop creative campaign strategies, identifying the right athletes, creators, sports personalities, and content formats to achieve client objectives.
Collaborate closely with internal teams to ensure seamless campaign delivery while identifying opportunities to grow existing client partnerships and expand accounts.
Stay up to date with trends across sport, fitness, and creator culture, bringing fresh ideas and strategic insight to every campaign.