The Account Development Liaison is responsible for all activities designated to increase referrals/admissions and enhancing relationships with referral sources. These activities may include, but are not limited to; education, marketing, public relations, customer service, and assistance in patient referral functions to ensure timely access to services. The role involves cultivating, expanding, and maintaining quality professional relationships with new and existing referral sources such as hospitals, physicians, skilled nursing facilities, assisted living facilities, home health and companion care agencies. The liaison provides a consistent professional presence in the healthcare community, participating in appropriate clinical groups and interacting with referral sources during business hours, as well as evenings and weekends to meet admission goals. This role requires significant customer-facing time and travel, with less than 10% administrative duties. The liaison is responsible for ongoing territory management, developing data-driven sales plans, and demonstrating creativity for continued growth. They maintain a structured call rotation, average over 50 sales calls per week, and develop new referral sources. Ongoing education and data updates are provided to referral sources, including patient updates, referral/admission outcomes, educational materials, and statistical analysis. The liaison acts as a professional representative, ensuring activities align with program initiatives and goals, and provides consistent communication regarding organizational quality, outcomes, competencies, and differentiators. Exceptional customer service is expected, facilitating communication and resolution between customers and team members. The liaison monitors trends related to account growth and loss, adjusts strategies for self-correction, and strives to improve the organization's image in the healthcare community. They must meet or exceed assigned goals and productivity expectations, managing the territory and customer needs efficiently, and completing work and documentation accurately and on time.
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Job Type
Full-time
Career Level
Mid Level
Education Level
Associate degree