Account-Based Marketing Specialist

UL SolutionsNorthbrook, IL
Hybrid

About The Position

The Account-Based Marketing Specialist supports the execution of targeted marketing programs for strategic and global accounts, helping drive customer growth through coordinated, customer-centric initiatives. This role partners closely with account teams and cross-functional marketing stakeholders to develop and deliver high-impact campaigns, messaging, and sales enablement materials. With a strong focus on execution, stakeholder alignment, and project coordination, the position ensures marketing activities are effectively planned, launched, and optimized to enhance customer engagement and business outcomes.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or related field
  • 3–5 years of experience in B2B marketing, campaign execution, or ABM support
  • Experience working in cross-functional, matrixed environments
  • Working knowledge of ABM concepts and marketing campaign execution
  • Ability to support account plans through coordinated marketing initiatives
  • Strong ability to manage timelines, stakeholders, and deliverables
  • Experience coordinating projects across multiple teams
  • Excellent written and verbal communication skills
  • Ability to translate complex or technical topics into clear, customer-friendly messaging
  • Comfortable interacting with senior stakeholders and account teams
  • Strong teamwork and relationship-building skills
  • Ability to operate effectively in a matrix organization
  • Ability to track performance and interpret data
  • Capable of translating insights into actionable improvements
  • Basic understanding of digital marketing channels and performance metrics
  • Experience supporting content and campaign development

Nice To Haves

  • Experience supporting global or strategic accounts
  • Experience with content localization and regional adaptation
  • Exposure to technical or scientific industries

Responsibilities

  • Execute account-based marketing campaigns for strategic and global accounts
  • Partner with Account Managers and cross-functional teams to support customer initiatives
  • Coordinate projects, timelines, and deliverables to ensure successful execution
  • Develop and align customer-facing content and messaging
  • Support sales enablement with account-specific materials
  • Track campaign performance and identify improvement opportunities
  • Ensure consistency, quality, and alignment across all marketing activities

Benefits

  • medical
  • dental
  • vision
  • mental and financial health
  • 401K
  • paid time off
  • vacation (15 days)
  • holiday including floating holidays (12 days)
  • sick time off (72 hours)
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