Account-Based Marketer (East Coast)

BuildingLink

3d•Hybrid

About The Position

BuildingLink is seeking an Account-Based Marketer to drive revenue growth within the Greater NYC market. This hybrid role involves a significant focus on deepening and expanding existing customer relationships through cross-selling and upselling additional products, as well as acquiring new customers. The Account-Based Marketer will research accounts, engage decision-makers, and collaborate with Customer Success and Sales teams to achieve revenue goals. The role requires building account plans, designing and executing targeted campaigns, and maintaining accurate data in CRM systems.

Requirements

3–5+ years in account-based marketing, account-based selling, customer expansion/account management, or field marketing — in B2B SaaS.
A track record of growing revenue inside existing accounts and generating new pipeline.
Strong knowledge of the Greater NYC market and the ability to build relationships with local property and management-company decision-makers.
Fluent in a CRM (Salesforce) and marketing/engagement tooling (HubSpot).
Direct, organized, and self-driven — able to run your own market remotely and prioritize where the revenue is.

Nice To Haves

Property management or proptech experience is a strong plus.

Responsibilities

Own a portfolio of existing BuildingLink accounts across Greater NYC and build account plans to grow revenue within each.
Drive cross-sell and upsell of additional products and modules (e.g., TippingLink, KeyLink, add-ons) into existing communities and management companies.
Increase portfolio penetration — expand single-building relationships into full management-company portfolios.
Design and run account-based campaigns and direct outreach to property managers, board members, and management-company executives.
Partner with Customer Success to identify expansion signals and coordinate timing, and with Sales on larger opportunities.
Keep account and pipeline data accurate and current in Salesforce and HubSpot.
Generate and advance new-business opportunities within Greater NYC target accounts not yet on BuildingLink.
Build and execute account-based prospecting into priority buildings and management companies in the market.
Qualify new-logo opportunities and drive them forward, partnering with Account Executives where appropriate.