Wholesale Sales Manager

Murphy's Naturals•Raleigh, NC

12d•Onsite

About The Position

The Wholesale Sales Manager owns the Independent channel, select regional grocery, and club accounts, managing broker networks and sales platforms to reach revenue targets. This role leads channel-specific promotions, pipeline outreach, trade/shopper execution, and small account management while supporting key account maintenance for sales leadership.

Requirements

3+ years of experience in wholesale sales, account management, or broker management, preferably within a CPG or mission-driven brand.
Direct experience working with B2B platforms (Faire) and wholesale order management platforms (NetSuite, Shopify).
Demonstrated success in executing trade promotions, managing independent retail networks, and presenting sales programs.
Proficiency in sales tools, presentation tools (Canva, Powerpoint), CRM platforms (Monday.com), and data analysis software (Excel, NetSuite).
High attention to detail and strong organizational skills.
A proactive, solution-oriented mindset who thrives in a dynamic, fast-paced environment.
Excellent interpersonal and communication skills to build authentic relationships with brokers and retail partners.
A team-player attitude with a willingness to pitch in wherever needed across departments.

Responsibilities

Lead sales via broker engagement and direct buyer connections for assigned accounts (BJ's, Independents, regional grocery).
Manage B2B platforms including Faire and the wholesale site.
Serve as the primary in season manager for the entire wholesale promotional planning process including campaign execution, trade/shopper marketing programs, and promotion performance tracking.
Coordinate promotional calendar details with E-Commerce, Marketing, and Sales Admin.
Serve as the day-to-day operational contact for brokers, providing samples, sales collateral, product updates, and managing monthly commission tracking/approvals.
Evaluate existing broker network against KPIs for Independent and Grocery channels.
Assist the VP and Sr. Director with major account maintenance (preparing pitch decks, building setup sheets, pulling analytics, tracking promo performance).
Track account performance against sales budgets, execute regular KPI reporting, and provide inputs to Finance and Sales Ops.