Web Publishing, Content Governance & Analytics Specialist (2 Vacancies)

Ontario Teachers' Pension Plan•Toronto, ON

9d•Hybrid

About The Position

The Web Publishing, Content Governance & Analytics Specialist is responsible for the end-to-end operational integrity, governance, and performance of content across OTPP-owned digital channels. This role ensures that content is accurate, current, compliant, measurable, and scalable, supporting both human and AI-driven discovery. The specialist will report to the Manager, Website Channel Management and partner closely with Content Strategy & Corporate Communications, Marketing Technology & IT, Legal, Compliance, and Risk, as well as business content owners across Marketing & Communications. This role operates with a high degree of independence, requiring sound judgment in publishing risk management, content governance decisions, and performance interpretation and prioritization. The incumbent must balance speed, accuracy, compliance, and strategic insight while operating in a fast-moving, multi-stakeholder environment.

Requirements

3-5 years of experience in enterprise web publishing, content operations, or digital content governance
Deep expertise with Adobe Experience Manager (AEM) and enterprise CMS platforms
Strong understanding of: Content governance models, Editorial workflows, Metadata, taxonomy, and structured content
Hands-on experience with digital analytics tools (e.g., Adobe Analytics, GA, dashboards)
Proven ability to translate data into clear recommendations
Exceptional attention to detail and quality assurance discipline
Strong written and verbal communication skills
Familiarity with AI-driven search, discovery, and content consumption trends
Experience supporting both external and internal digital channels
Experience in Pension or institutional investment environments
Accessibility and compliance awareness (WCAG)

Responsibilities

Own and execute error-free publishing across all OTPP-owned digital channels, including: External website (OTPP.com), Corporate intranet, OTPP-owned social platforms and distribution channels
End-to-end content publishing using Adobe Experience Manager (AEM) and related Adobe platforms
Ensuring all published content adheres to established editorial, brand, accessibility, legal, and compliance standards
Managing publishing workflows, approvals, versioning, and release timing
Performing rigorous quality assurance checks (content accuracy, metadata, tagging, links, accessibility, formatting)
Coordinating publishing approvals across teams (Content, Communications, Legal, IT, Marketing Technology)
Maintaining publishing documentation, playbooks, and standards
Acting as a subject-matter expert on publishing best practices, platform capabilities, and operational efficiencies
Serve as the content governance owner for a defined content portfolio, such as Investments, P&C and Financial Reporting
Establishing and maintaining content lifecycle governance (creation, review, refresh, archive, retire)
Conducting regular content audits to identify: Outdated or inaccurate content, Underperforming or duplicative pages, Content misaligned to audience needs or strategic priorities
Partnering with content owners to: Enforce review cadences, Improve content quality and relevance
Bringing forward evidence-based recommendations to improve clarity, relevance, and effectiveness
Ensuring content remains current and compliant including but not limited to regulatory, legal, and financial disclosures
Maintaining governance documentation and decision logs
Own content performance measurement and insight generation to inform continuous improvement and AI findability
Leveraging analytics tools to assess content performance, engagement, and discoverability
Developing and maintaining regular reporting cadences (dashboards, insights, executive summaries)
Translating data into actionable content recommendations
Monitoring how OTPP content is surfaced, interpreted, and referenced across AI-driven tools and platforms
Partnering with Marketing Technology and Analytics teams to: Ensure accurate data capture, Improve tagging and measurement frameworks
Identifying opportunities to improve: Content structure, Findability, Machine readability, Long-term scalability for AI consumption
Acting as a trusted advisor on content performance trends and risks

Benefits

This position is eligible for base salary and annual incentive based on individual and enterprise performance
Base Salary starting at $106,600 with future opportunity of up to $119,600
Numerous opportunities for professional growth and development
Comprehensive employer paid benefits coverage
Retirement income through a defined benefit pension plan
The opportunity to invest back into the fund through our Deferred Incentive Program
A flexible work environment combining in office collaboration and remote working
Competitive time off
Our Flexible Travel Program gives you the option to work abroad in another region/country for up to a month each year
Employee discount programs including Edvantage and Perkopolis