Web Producer

Sonar•Austin, TX

3d•Onsite

About The Position

Sonar is seeking a Web Producer to help build and operate its content production and publication engine. The role maintains and optimizes the corporate website to engage target audiences, including building, editing, maintaining, and launching pages. The Web Producer helps shape the web roadmap in collaboration with Stefan and the broader go-to-market team and connects Product, Marketing, MarTech, Mission Control, and Sales. The position manages day-to-day website operations, publishes and maintains content across the main and localized sites, tracks and helps prioritize requests, and supports marketing plans through web content production. It also reviews website changes before launch, applies SEO, AEO, user experience, brand, and accessibility practices, and reports on web performance to inform decisions. The role follows Sonar’s in-office culture, with anchor days on Mondays, Tuesdays, and Thursdays. Candidates must be genuinely based in the location where the role is posted; relocation support may be available for the right person.

Requirements

At least 5 years of experience in web production, digital marketing, or a related role.
Proficiency with content management systems such as WordPress or Drupal.
Working knowledge of HTML, CSS, and JavaScript.
Strong project management skills and ability to manage multiple requests and stakeholders.
Practical experience applying SEO best practices to drive organic traffic.
Excellent attention to detail and focus on high-quality, error-free digital experiences.
Experience using web analytics tools such as Google Analytics to guide decisions.
Strong written and verbal communication skills and ability to work effectively with technical and non-technical teams.
Genuine presence in the location where the role is posted; relocation support may be available.

Nice To Haves

Experience in a B2B SaaS environment.

Responsibilities

Manage day-to-day company website operations, including content updates and feature enhancements, and help inform the web roadmap using performance insights and requests.
Collaborate with marketing, design, product, and other cross-functional teams to align website initiatives with business objectives and brand guidelines.
Use the content management system to publish, edit, and organize website content, maintaining accuracy, consistency, and SEO best practices.
Maintain translated pages and consistency across localized sites.
Track requests for web changes, updates, and new projects, and help prioritize the backlog.
Support marketing plans by editing, reviewing, and posting blogs, press releases, web pages, and customer support documentation.
Review changes in a preview environment before publication, checking layouts, links, and functionality across common devices and browsers.
Apply SEO, AEO, user experience, brand, and accessibility best practices to published content.
Own and report on web performance metrics, including traffic, conversion, and engagement, using tools such as Google Analytics to inform decisions.