Lead Web Producer

Carson Group • Omaha, NE

8d • Remote

About The Position

The Lead Web Producer leads the day-to-day operation and delivery of the organization’s web properties, ensuring content is accurate, on-brand, accessible, and published on schedule. The role manages web production workflows from request intake and prioritization through quality assurance and launch, and coordinates cross-functional initiatives involving creative, content, marketing, technical, and other internal partners.

The Lead Web Producer oversees assigned web production resources, establishes consistent publishing and quality standards, and improves workflows to increase efficiency, scalability, visibility, and reliability across digital properties. The position manages WordPress publishing and site hygiene, maintains the web content calendar, leads web workstreams and project plans, documents production procedures, and serves as an operational escalation point for web production issues.

Carson serves financial advisors and investors through Carson Wealth, Carson Coaching, and Carson Partners. The company describes its culture as fast-paced, collaborative, innovative, and focused on healthy living. This is a fully remote role.

Requirements

• Bachelor’s degree in marketing, communications, digital media, web development, business administration, or a related field; equivalent relevant experience will be considered.
• At least five years of experience in web production, digital content operations, web project management, or a related field.
• Hands-on WordPress experience, including page building, content management, publishing, and basic troubleshooting.
• Experience managing multiple concurrent projects and stakeholders in a fast-paced environment.
• Knowledge of user experience principles, responsive design, search engine optimization, accessibility standards, and web content quality.
• Strong project management, prioritization, organizational, and problem-solving skills.
• Strong written and verbal communication and cross-functional collaboration skills.
• Ability to work effectively in a fully remote environment with distributed stakeholders.

Nice To Haves

• Experience in wealth management, financial services, or another regulated industry.
• Experience managing contractors, agencies, or other web production resources.
• Experience with web analytics and search engine optimization tools.
• Experience using project management platforms such as Asana.
• Basic knowledge of HTML and CSS for troubleshooting.

Responsibilities

• Manage day-to-day publishing, updates, and quality control across the organization’s WordPress properties.
• Maintain the web content calendar and ensure pages, landing pages, campaign assets, and other digital content are published accurately and on schedule.
• Identify and resolve broken links, outdated content, incomplete SEO metadata, accessibility issues, and brand inconsistencies.
• Translate approved creative and copy into polished, functional web experiences in partnership with internal stakeholders.
• Manage incoming web requests from intake and evaluation through production, quality assurance, and launch.
• Triage and prioritize work based on business impact, urgency, resource capacity, and dependencies.
• Establish realistic timelines, clarify requirements, communicate expectations, and maintain visibility into active work, priorities, ownership, and delivery status.
• Lead web workstreams for campaigns, product launches, site enhancements, and other digital initiatives.
• Develop and manage project plans coordinating work across design, content, marketing, technical, and other internal partners.
• Identify project dependencies, delivery risks, and capacity constraints, and coordinate timely resolution.
• Review web changes before publication for content accuracy, functionality, responsive behavior, links, forms, SEO, accessibility, and brand consistency.
• Establish and maintain repeatable web production and quality assurance standards, and document production requirements, procedures, and launch criteria.
• Coordinate with technical partners when engineering support or issue escalation is required.
• Evaluate workflows for bottlenecks, unnecessary handoffs, recurring issues, and opportunities to improve efficiency.
• Recommend and implement process improvements, develop supporting documentation, templates, and tools, and monitor and refine outcomes.
• Direct assigned web production resources by setting priorities, assigning work, reviewing output, and monitoring deadlines.
• Coach and guide web production resources to strengthen quality, consistency, and accountability.
• Serve as the operational point of escalation for web production issues and coordinate resolution with internal or external partners.
• Perform additional duties and responsibilities as assigned to support departmental and organizational objectives.

Benefits

• Base salary and bonus potential.
• 401(k) with company contribution.
• Paid time off (PTO).
• Parental leave.
• Medical benefits.
• Dental insurance.
• Vision insurance.
• Health Savings Accounts.
• Flexible Spending Accounts.
• Life and AD&D insurance.
• Short- and long-term disability insurance.
• Work/Life Benefits.
• Holistic Wellbeing Programs.
• Great working environment.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior