Web Designer
About The Position
The Web Designer creates digital graphics to be used on our websites and across digital marketing channels in support of 48 client Appliance Center locations. The Web Designer will be able to translate high level business requirements and promotional campaigns into branded, intuitive, revenue generating designs that are appropriate to their respective channel. The Web Designer develops site content and graphics by collaborating with the Ecommerce Specialist and Advertising team - designing images, icons, banners, etc. The Web Designer will make continuous improvements to the websites by upgrading site-wide content and graphics as needed through testing and analysis findings, promotional needs, etc.
Requirements
- Web graphic design experience
- Web user interface design experience
- Responsive design experience
- Knowledge of web programming
- Experience working in Shopify with Liquid code
- Proficient in the Adobe Creative Suite
- Strong HTML, CSS and basic JavaScript
- Understanding of how API connections work
- Understanding of JSON file structure
- 3-5 years of experience coding CSHTML, HTML, CSS, JavaScript, or other equivalent applications.
- Experience with Shopify.
- 3-5 years’ experience image and site editing using various software packages including: Dreamweaver, Photoshop, Acrobat, or other equivalent applications.
- Experience using content management systems (Adobe AEM,) and web/design software.
- 3-5 years’ experience working through browser compatibility issues for all major browsers and platforms.
Responsibilities
- Accountable for on-time implementation of all digital assets (web pages, emails, banner ads, landing pages, etc.) in support of content calendars.
- Provide input into the development of and ensure the adherence to brand standards on all digital channels.
- Implement SEO strategies that drive overall and campaign-specific web traffic.
- Perform routine quality and usability testing for existing and new sites to maximize the website experience.
- Implement proper tagging and site coding to ensure the capture of all desired channel metrics.
- Develop solutions for company website.
- Collaborate with other developers, designers, and project managers.
- Monthly emails designed and tested
- Website graphics (expected 2-3 updates per week)
- Website landing pages (Gift Guide, Branded Pages, etc.)
- Blog graphics
- Social media graphics
- Website UX updates
- Intranet updates
- Be familiar with and adhere to corporate brand guidelines
- Collaborate with Advertising team on campaign requirements, social media strategy, etc.
- Support retail stores through special projects
- Use design best practices to maximize media’s impact
- Create, develop, design, code and implement digital content
- Test designs across multiple browsers and devices
- Edit & proofread content for accuracy
- Manage code repository in GitHub
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
