GTN Web Content Specialist

ANDREW WOMMACK MINISTRIES INC•Woodland Park, CO
•$20 - $23•Onsite

About The Position

The Web Content Specialist is responsible for constructing high-performing web pages using provided graphics, copy, and wireframes. This role requires expertise in web-building platforms such as WordPress, ClickFunnels, and Elementor to bring marketing and content pages to life. The ideal candidate understands the strategic elements of webpage performance, user experience, and conversion optimization. They must also have basic coding knowledge for implementing tracking tags and ensuring seamless integration with marketing tools. This role requires close collaboration with marketing, written content, and design teams to ensure all web pages align with GTN’s goals and branding.

Requirements

  • Must have a personal relationship with Jesus Christ.
  • Must sign the Statement of Faith.
  • A high school diploma or equivalent education is required.
  • 2+ years of experience in webpage building, website management, or digital marketing support.
  • Experience with Google Analytics and web performance reporting.
  • Experience creating UTM parameters and tracking campaign performance.
  • Familiarity with WordPress, Elementor, ClickFunnels, or similar page-builder platforms (required).

Nice To Haves

  • A Charis Bible College student or graduate is preferred.
  • Ability to create basic web graphics and write conversion-focused copy is a plus - not required, but a strong advantage for someone who can self-serve on simple content needs without waiting on other teams.
  • Familiarity with AI-assisted content tools such as Claude Desktop and Claude Design for generating graphics, copy, and layout ideas.

Responsibilities

  • Build and maintain GTN webpages using WordPress, ClickFunnels, Elementor, and similar platforms, ensuring ease of updates, functionality, mobile responsiveness, and UX optimization.
  • Manage website content, promotions, forms, permissions, and media updates while maintaining brand consistency and accuracy.
  • Launch and maintain promotional landing pages, banners, and product links, coordinating with project managers and producers to ensure timely and accurate updates.
  • Troubleshoot website issues, implement custom HTML/CSS/JavaScript solutions as needed, and coordinate advanced fixes with developers.
  • Create and manage UTM tracking, analytics tags, pixels, and integrations with CRM, email marketing, and automation platforms.
  • Monitor, analyze, and report on website performance, conversions, and campaign effectiveness, recommending optimizations and improvements.
  • Apply SEO best practices, optimize landing pages for lead generation, and support GTN's sales funnel strategies.
  • Collaborate with cross-functional teams to execute web projects efficiently and accurately.
  • Research and implement emerging web and AI technologies to improve workflows and results.
  • Develop SOPs, training materials, and strategic recommendations for website improvements.
  • Perform other duties as assigned.

Benefits

  • Medical
  • Dental
  • Vision
  • Paid Time Off (PTO)
  • Paid Holidays per year (10)
  • Flexible Spending Account (FSA)-Medical/Dependent Care
  • Health Savings Account (HSA)
  • Voluntary Life and AD&D
  • Short Term Disability
  • Long Term Disability
  • 403(b) Retirement Plan
  • Life Assistance Program
  • Accident/Hospital
  • ID Shield/Legal Shield and Telehealth
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