Water Communications Specialist

Union CountyMonroe, NC
Hybrid

About The Position

The Communications Specialist, under the supervisor’s direction, supports, promotes, and protects the County’s Missions, services, and reputation through strategic and creative marketing and communications efforts. This role serves as the primary Public Communications contact for Union County Water. The Communication Specialist develops and executes strategic communication campaigns; manages the production process for publications and printed materials; manages communications projects such as customer notifications, website updates, social media posts, and videos; assists with crisis communications; and coordinates graphic design, photography and videography needs. This position requires a high level of creativity, organization, and the ability to manage multiple priorities in a fast-paced environment.

Requirements

  • Bachelor’s Degree from an accredited university in Marketing, Journalism, Communications, Public Relations, or related field, and three (3) years of experience in the respective area of support; or equivalent combination of education and experience.
  • Must have a valid Driver’s License and be able to maintain a safe driving history as defined by the Union County Vehicle Use Policy.
  • Strong writing and verbal communication skills with attention to detail and accuracy.
  • Work may occasionally require an irregular work schedule, including evening and weekends to attend meetings or events and some travel.

Nice To Haves

  • Experience with regulatory, engineering, customer service, and/or utility communications, including the proven ability to understand and interpret technical and operational information related to water and wastewater utilities and translate complex concepts into clear and engaging communications for various audiences, including customers, elected officials, employees, media, and the general public.
  • Proficiency in Microsoft Office Suite and familiarity with content management systems and social media platforms.
  • Skilled in interpreting and reporting data.

Responsibilities

  • Serves as the primary communications liaison for Union County Water and builds and maintains strong working relationships with departmental leadership and staff.
  • Develops, implements, and manages strategic communications and marketing plans to support departmental goals and initiatives.
  • Writes, edits, and manages creative and accessible content for a variety of platforms, including email, website, social media, newsletters, presentations, and other communication channels to a variety of audiences.
  • Leads efforts to enhance public engagement by serving as the primary point of contact for a dedicated public engagement website, as well as interpreting engagement data and analytics to inform future campaigns and strategic communications.
  • Manages content and serves as the primary point of contact for Union County Water’s website.
  • Ensures internal and external messages are delivered consistently and aligned with the Union County Water’s brand.
  • Coordinates and collaborates with internal design and multimedia staff, as well as external vendors when needed, to create graphics, videos, and other digital content that align with communication strategies.
  • Assists in planning and executing public events and community outreach efforts as needed.
  • Supports and participates as needed in emergency events as a member of Public Communications.
  • Works on special projects as directed by the Director and/or Assistant Director, as needed.
  • Performs other duties as assigned.
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