VP, Yield Management
About The Position
Cadent ignites seamless connections between brands, publishers & consumers. Our predictive AI orchestrates outcomes on any platform customers are on, across any media they consume & at any stage of the journey. To learn more, please visit Cadent.com. The Vice President of Yield Management is a leadership position responsible for all aspects of the Managed Service Yield division. Reporting to the SVP of Campaign Management & Operations, this role is responsible for translating high-level business strategy into actionable operational plans and leading a team of Yield Managers to execute them. In this role, you will have full ownership of the division's performance, driving operational excellence, maximizing revenue and margin, and fostering a culture of accountability and innovation to ensure long-term success.
Requirements
- 6+ years in a people-management role, with a proven track record of managing and developing other leaders.
- 8+ years of hands-on experience in digital advertising, with deep expertise in yield management, campaign optimization, and programmatic/auction-based media.
- Demonstrated success in a role with divisional or large-scale business unit oversight, including P&L or budget management responsibilities.
- Proven ability to translate high-level strategy into concrete operational plans and lead a team to successful execution.
- Exceptional communication and presentation skills, with the ability to act as a credible and strategic partner to executive leaders and key external clients.
- Strong focus on proactive solutions, data-driven decision-making, and creative problem-solving.
- Deep technical understanding of the ad-tech landscape, including mobile, ad targeting, data, and programmatic marketplaces.
- Must be legally authorized to work in the United States without employer sponsorship now or in the future.
Responsibilities
- Lead and develop a team of leaders responsible for the performance, delivery, and margin of all managed service campaigns.
- Translate the company’s strategic roadmap into a clear operational plan for the managed service division, including quarterly business reviews and driving execution to meet and exceed key milestones.
- Assume full ownership of the managed service Yield division, including critical decision-making to maximize client satisfaction, revenue growth, and gross media margin.
- Develop and evolve divisional business strategies to stay ahead of industry trends, drive competitive advantage, and ensure best-in-class campaign performance.
- Create, refine, and enforce scalable internal processes and best practices to improve operational efficiency, team productivity, and financial outcomes.
- Extend Yield management oversight and strategic optimization to the Self Service Plus offering, ensuring its commercial success and operational alignment with the core managed service division.
- Partner with Sales and Account Management to represent the Yield division in strategic discussions with key enterprise clients.
- Drive collaboration with cross-functional leaders across Sales, Account Management, Partnerships, Product, and Data Science to achieve unified business results.
- Provide regular, insightful updates to executive leadership on divisional performance, key initiatives, and strategic recommendations.
Benefits
- Inclusive health, dental, and vision plans built to support diverse lifestyles
- Enhanced support for reproductive health, family planning, and new parents
- Employer contribution to HSA
- Voluntary Benefits: Pet Insurance, LegalEase Legal Assistance, Critical Illness, Hospital Indemnity, and Accident coverages
- Generous and inclusive paid parental leave
- Mental health support and Employee Assistance Program (EAP)
- Free access to the Calm App
- Monthly Wellness reimbursement
- Special discounts through LifeMart and Plum Benefits
- Flexible Time Off (FTO) policy and company breaks
- 11 observed Federal holidays
- Summer Fridays between Memorial Day and Labor Day
- Employee Resource Groups that foster connection and community
- DEI programming and initiatives
- Company-sponsored events to bring employees together
- Offices across the U.S., including Manhattan, Philadelphia, and San Jose
- 401(k) participation with discretionary employer match
- Life, Short-term, and Long-term Disability coverage
- Cell phone and WiFi stipend
- Pre-tax commuter benefits
- Access to certified financial coaches and planning tools
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What This Job Offers
Job Type
Full-time
Career Level
Executive
Education Level
No Education Listed
