VP of Growth

eJam•Santa Ana, CA

1d•$200,000 - $250,000•Onsite

About The Position

The VP of Growth leads eJam’s growth organization across DTC, TikTok Shop, Amazon, and paid social. This leader-of-leaders role manages about seven senior leaders, along with shared leaders for creative, marketplace, influencer, and retention. The VP builds the structure, accountability, and operating rhythm that turn channel activity into profitable growth, including new customers, higher lifetime value, and efficient customer acquisition cost and marketing efficiency ratio. The role takes marketing from scrappy to institutional-grade while maintaining margin discipline. The position sets growth strategy, forecasts, and channel allocation against CAC, MER, LTV, payback, and contribution-margin targets in partnership with Finance. It leads channel teams, scales creator and affiliate programs, improves full-funnel economics, designs the organization, and aligns growth plans with cross-functional teams. It also ensures marketing compliance and prepares reporting for executives, the board, and diligence. The role is on-site in Santa Ana, California. Hybrid options are available for candidates located more than 25 miles from the office. Compensation is a base salary of $200,000–$250,000, based on proven results, plus a 20–25% performance bonus tied to revenue and margin targets and equity with significant upside as the company scales.

Requirements

Led growth at a scaled, multi-channel e-commerce or consumer brand.
Ran a marketing organization of about 30 people, with directors or heads of function reporting to you.
Owned large, multi-channel media budgets across paid social, search, marketplaces, and creators.
Demonstrated profitable growth with measurable results.
Broad command of the e-commerce mix, including Meta, TikTok/TikTok Shop, Google, email/SMS, influencer, podcast/TV, and attribution.
Experience with creator-heavy acquisition.
Commercial, analytical, and iterative approach; ability to coach and empower leaders while stepping in when needed; energized by speed.

Nice To Haves

Omnichannel experience across DTC, Amazon, and retail.

Responsibilities

Set growth strategy, forecasts, and channel allocation against CAC, MER, LTV, payback, and contribution-margin targets in partnership with Finance.
Lead teams running Meta, TikTok, Google, Amazon, and emerging channels; drive testing across audiences, offers, creative, and funnels.
Scale creator, influencer, UGC, and affiliate programs, and connect creative testing to performance.
Improve conversion, average order value, retention, and LTV across lifecycle and marketplace.
Design the organization so each brand has dedicated managers reporting into shared functional leaders; set ownership and KPIs; hire, coach, and intervene when teams are off track.
Align growth plans with Finance, Sales, Operations, Marketplace, and Product Development.
Ensure marketing complies with FTC, platform, and retailer rules, and maintain reporting for executives, the board, and diligence.