VP, Managing Director, Integrated Investment

Horizon Media•Los Angeles, CA

3d•Hybrid

About The Position

Horizon Media is seeking a VP, Integrated Investment who is an expert in digital marketing and buying across all digital channels and a thought leader on emerging practices. This role requires a highly visible individual, both internally and externally, to represent the best of HMI. The position involves providing agency POVs and thought leadership to clients on the latest, most relevant topics. The core responsibility is to ensure excellent relationships are maintained between clients, internal agency contacts, and external agency partners. The VP will also lead departmental projects, represent the agency at industry events, and provide learnings and actionable takeaways back to the agency. Maintaining balanced work structures and staff resources while building a high-performing team is crucial. The VP is expected to actively participate in new business efforts, including RFI submissions and pitch work.

Requirements

Strong writer, presenter, and communicator, capable of communicating complex ideas with ease.
Strong team leader with people management skills.
Self-starter who can work independently and collaboratively.
Calculated risk-taker with foresight.
Innately curious, with a hunger for proactive and creative problem-solving.
Comfortable providing and receiving constructive feedback.
Confident in navigating conversations with senior leadership internally and externally.
Nimble and flexible with the ability to succeed in a fast-paced environment.
Proficient with marketing principles, problem-solving, data, and analytics.
Well-versed in communicating with and presenting to clients regularly.
Able to thrive under pressure and drive success in deadline-driven environments.
Process and detail-oriented with the ability to pivot and embrace change.
Fluent in the benefits of leading tech and data stack offerings.
Well-versed in brand safety across all platforms.
An advocate for and supporter of Diversity, Equity, and Inclusion.

Nice To Haves

10+ years of experience developing strategic media recommendations and stewarding digital media account projects, acting as a client contact.
Clear understanding of building brands and driving acquisition, and how they connect.
Extensive experience leading direct client interaction and relationships.
Previous experience working in a cross-functional capacity, liaising with Account Management leadership.
Experienced buyer of linear television and CTV.
Well-versed in today’s privacy landscape, including the use of established and emerging cookieless solutions to reach consumers.
Knowledgeable in DMP/CDPs; experience working with agency data platforms.
Expert in negotiating and constructing digital media plans, with an understanding of planning, buying, and activation.
Exceptional verbal and written communication skills; able to confidently present and “sell through” ideas.
Strong experience and principles navigating cross-department relationships.
Leadership and supervisory experience in terms of developing media professionals, including strategic and people management skills.

Responsibilities

Maintain a positive and efficient relationship with clients, internal agency contacts, and external agency partners.
Possess a thorough understanding of the integrated media landscape, including linear, video, audio, social, SEM, SEO, mobile, programmatic, connected TV, gaming, augmented reality, Affiliate, Influencer, and Analytics.
Manage multiple accounts/teams.
Mentor, coach, and support team members, fostering an environment of collaboration and entrepreneurship.
Guide clients and internal teams in understanding evolving concepts and integrated executions within the industry, acting as a trusted resource.
Lead the Performance Coach process by identifying overall team goals and ensuring individual team goals cascade.
Optimize resource management.
Track and ensure all client savings goals are achieved.
Advocate for HMI initiatives/resources such as the Analytics team, HX, and Where/Why teams.
Lead departmental projects, including agency deals, POVs, and process creation.
Support fellow HMI digital leadership by sharing knowledge, case studies, and processes.
Participate in industry conferences, speaking events, and committees.
Lead submissions for awards.
Actively participate in written RFI responses and case studies.
Lead or participate in new business pitches.