VP, Managing Director, Business Solutions

Horizon Media•New York, NY

3d•Hybrid

About The Position

Horizon Next is one of the industry's most innovative and data-driven marketing organizations, operating at the intersection of people, data, and media. We provide strategic leadership to accelerate client growth through brand strategy, media planning and investment, and best-in-class analytics across all channels. As leaders in innovative business solutions, we are committed to understanding what's next in innovation, analytics, and media evolution. Our goal is for tomorrow to outperform today. At Horizon, we value diverse perspectives and strive for an inclusive environment where employees feel welcomed, safe, and empowered. We believe that authentic voices and unique perspectives create a more rewarding culture and experience. Our success is built on hiring talented individuals, challenging them, and providing opportunities for growth.

Requirements

A strong writer, presenter, and communicator capable of communicating complex ideas with ease.
A strong team leader with people management skills.
A self-starter who can work both independently and collaboratively to bring ideas to completion.
A calculated risk-taker with the foresight to understand implications.
Innately curious, with a hunger for proactive and creative problem-solving.
Comfortable providing and receiving constructive feedback and opportunities for growth.
Confident in navigating conversations with senior leadership internally and externally.
Nimble and flexible with the ability to succeed in a fast-paced environment.
Proficient with marketing principles, problem-solving, data, and analytics.
Well-versed in communicating with and presenting to clients regularly.
Able to thrive under pressure, driving success in deadline-driven environments.
A supporter of and advocate for diversity, equity, and inclusion.
12+ years of experience.
Thorough understanding of advanced analytics and performance media.
Strong leadership skills and experience developing media professionals, ability to manage a team.
Experience in a client relationship management role.
Effective verbal and written communication skills; able to confidently present and sell through ideas both internally and to clients.
Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and media research/reporting resources.

Responsibilities

Lead the team in translating client goals into strategic media solutions that grow client brands and ensure strategic consistency across plan development and implementation, focusing on performance-based media and analytics.
Collaborate with executive leadership on strategic marketing approaches, guiding the translation of client goals to the Business Solutions team, activation teams, and media partners.
Provide high-level strategic insights from campaign reporting across all channels.
Apply and leverage attribution model functionalities to build media recommendations and optimize campaigns.
Develop and maintain a strong understanding of internal and external analytics tools, identifying appropriate applications based on business needs.
Oversee the development of strategic frameworks for quarterly plans and lead strategic client recommendations.
Lead the team's understanding of client businesses and uncover motivations/needs, proactively learning about the business holistically.
Seek innovative media solutions to meet client goals and evaluate client business health via analysis of relevant metrics (ROI, A/S).
Ensure strategic alignment across all channels and teams for an integrated approach.
Responsible for agency revenue and profitability.
Oversee day-to-day operations of the Business Solutions Team to ensure consistent, high-quality client deliverables.
Maintain a thorough understanding of client contracts, supporting their development and renegotiation.
Partner with SVP & EVP on staffing needs and plans.
Ensure collaboration with all internal Horizon teams to ensure tasks are within contract scope and executed properly.
Advance client relationships by maintaining positive rapport and championing trust through a thorough understanding of their business and consistent delivery.
Develop and maintain rapport and relationships with senior-level clients.
Tap into Horizon Next resources and collaborate with partner and creative agencies to offer holistic business solutions.
Maintain trust and partnership across the direct team and overall organization, ensuring positive collaboration.
Ensure the team anticipates client requests and guide them in troubleshooting and problem-solving proactively.
Manage client expectations around timelines and deliverables, adjusting and reprioritizing as needed.
Understand when to elevate situations to executive leadership.
Act as the client's most valued partner, serving as a trusted and consistent voice in meetings and providing POVs.
Ensure an inclusive environment for team members to be their authentic selves and do their best work.
Provide ongoing, real-time performance feedback to ensure continued team growth.
Guide the team in setting goals and professional development timelines, ensuring challenging projects and learning opportunities.
Ensure team members have the support needed to achieve development goals.
Take an active role in conversations around staffing needs.
Promote the work of junior and senior team members and set a positive team environment.
Proactively participate in continued learning opportunities internally and externally.
Maintain active knowledge of industry trends, attending relevant conferences and events.
Use industry knowledge to influence and innovate for clients and internal teams.