VP Health System Partnerships

Gentiva • Vinings, GA

4d • Remote

About The Position

Gentiva is the nation’s leading end-of-life provider, with a national footprint of hospice and palliative care services. The VP, Health System Partnerships is Gentiva’s senior business development leader for hospitals, IDNs, and health-system-affiliated ACOs. This leader will spearhead the design, implementation, and pull-through of bespoke partnership structures and payment models, with the goal of solving health system pain points across the end-of-life care continuum and ensuring patients receive the right care, in the right setting, at the right time. This role will be a key player within Gentiva's National Strategic Partnerships team, reporting to the Chief Strategy Officer.

Requirements

• 10+ years in healthcare BD, managed care, or strategic partnerships with deep experience selling into or working within hospital and health system environments.
• Demonstrated track record of closing complex, multi-year enterprise agreements with health system C-suite stakeholders.
• Fluency in hospital quality metrics (readmissions, LOS, HCAHPS), care transition dynamics, post-acute strategy, and value-based care structures.
• Experience structuring JVs, MSAs, or non-standard partnership arrangements.
• Ability to build financial models and ROI analyses that resonate with health system CFOs and population health leadership.
• Salesforce proficiency; willingness to travel nationally (~40%+).
• Bachelor’s degree required.
• Advanced Excel and PowerPoint; Salesforce CRM; Trella Health or equivalent

Nice To Haves

• MBA or advanced degree in healthcare administration or health policy preferred.
• Prior experience in hospice, palliative care, or home health.
• Existing C-suite relationships within regional or national health systems or IDNs.

Responsibilities

• Own the full BD lifecycle for the Health Systems vertical: target identification, C-suite outreach, discovery, internal alignment, proposal, contracting, and pull-through.
• Build and maintain a tiered national target list of hospitals, IDNs, and health-system-affiliated ACOs in Salesforce, with documented account strategies and deal status updated weekly.
• Build compelling pitch decks, emphasizing a unique understanding of the prospective customer’s pain points and Gentiva’s value proposition for partnership – e.g., readmission penalties and LOS management for CMOs; total cost of care and shared savings for population health and ACO leadership; homecare cost structure and asset utilization for CFOs.
• Own account relationships for physician groups employed by or formally affiliated with a health system target, including employed primary care networks and health-system-sponsored ACOs. Coordinate with the VP, Physician Partnerships on account boundaries.
• Structure and negotiate partnership arrangements — preferred discharge agreements, JVs, MSAs, outsourced clinical review programs — tailored to each partner’s priorities and Gentiva’s objectives.
• Build value propositions using Gentiva’s outcomes data, quality benchmarks, and Trella Health market intelligence.
• Engage Gentiva’s operations, business development, analytics, clinical, and legal teams early to confirm we can operationalize partnership models before external commitments are made.
• Build and maintain C-suite relationships within each target: CMO, CNO, CFO, Population Health VP, and ACO Medical Director, etc.
• Leverage introductions from Gentiva’s field VPs of business development and operations to determine where they can accelerate access to health system leadership.
• Lead a structured go-live handoff to operations, business development, and account management teams; maintain executive engagement through the first 90 days to establish referral flow and address early friction.
• Partner with other internal teams to conduct quarterly business reviews with contracted partners; monitor admit volume trends, flag at-risk accounts proactively, and identify opportunities to expand within the system.

Benefits

• Competitive Pay
• 401(k) with Company Match
• Career Advancement Opportunities
• National & Local Recognition Programs
• Teammate Assistance Fund
• Medical, Dental, Vision Insurance
• Generous Paid Time Off + 7 Paid Holidays
• Wellness Programs (Telemedicine, Diabetes Management, Joint & Spine Concierge Care)
• Education Support & Tuition Assistance
• Company-paid Life & Long-Term Disability Insurance
• Voluntary Benefits (Pet, Critical Illness, Accident, LTC)

What This Job Offers

• Job Type: Full-time
• Career Level: Executive