VP, Group Director, Integrated Production

EVERSANA INTOUCH•New York, NY

About The Position

The VP, Group Director, Integrated Production oversees the Integrated Creative Production and Post-Production teams and is responsible for their success, direction, motivation, and financial impact. The role covers video, broadcast, print, social content, art buying, emerging production, event production, AR/VR production, and post-production services, including motion graphics and editing. It ensures client work is delivered on time and on budget while achieving creative excellence, and provides leadership and expert knowledge of the talent, techniques, and technology needed to execute work to high standards. The role leads department operations and staff, manages workloads and resources, oversees freelancers and external vendors, and supports business development. It advises clients and brand teams on production best practices, processes, scope, schedules, and pricing; develops talent; and evolves workflows throughout the project life cycle. The position also includes hiring, performance management, and other people-leader responsibilities.

Requirements

  • 15+ years of experience in Integrated Production, with progressively expanding roles in an advertising agency environment.
  • Extensive understanding of video and print production, motion graphics, and video editing processes.
  • Ability to estimate hours and out-of-pocket costs for production requests.
  • Demonstrated success implementing solutions that deliver high-quality services profitably and sustainably.
  • Experience hiring, managing, motivating, and developing team members.
  • Ability to develop internal training materials and resources to support team and individual growth.
  • Experience auditing and redesigning Integrated Production processes and workflows.
  • Client-facing experience.
  • Change management experience.
  • Strong written and presentation skills.
  • Results-driven, responsible, and accountable approach.
  • Solid business acumen and problem-solving skills.
  • Strong leadership skills and ability to inspire and guide creative and production teams.
  • Extensive conflict resolution skills and experience.
  • Ability to delegate tasks, provide guidance, and support smooth project execution.
  • Commitment to improving Integrated Production and Post-Production offerings.

Nice To Haves

  • Staying current with emerging production trends and integrating them into agency offerings as needed.

Responsibilities

  • Act as lead Producer on large-scale and high-visibility production projects as needed.
  • Directly manage the Integrated Production and Post-Production teams, including Producers, Motion Graphics Designers, and Editors.
  • Educate peers and clients about Integrated Production and Post-Production at EVERSANA INTOUCH.
  • Manage the freelance and external vendor pool, including contractors’ time and assignments.
  • Ensure the team meets billability goals and business needs.
  • Assign Producers, Motion Graphics Designers, and Editors to projects and balance workloads.
  • Provide estimates and input to estimates as required.
  • Develop the department and its services for the agency.
  • Attract, develop, and deploy production talent to achieve strong content and production value.
  • Ensure work quality, goals, schedules, and budgets are met.
  • Support business development efforts, including preparing and presenting written, video, and audio presentations.
  • Set goals for direct reports, provide mentorship, and manage performance reviews.
  • Advise brand teams and clients on best practices, processes, scope, schedules, and pricing, while building strong relationships.
  • Work with Resource Management and affiliate Executive Producers to manage workloads and forecast projects and resource needs.
  • Evolve operational processes and workflow documentation, and oversee projects from concept through delivery.
  • Partner with Human Resources to identify and hire Integrated Production talent, with attention to department capacity and Diversity, Equity, and Inclusion.
  • Demonstrate commitment to diversity, equity, and inclusion through continued development, inclusive behavior, and proactive bias management.
  • Oversee the department and interview, select, and supervise department staff.
  • Communicate and interpret company policies and procedures to the team.
  • Set job objectives, work methods, and performance standards; review employee performance and discuss appraisals.
  • Authorize and communicate salary changes, promotions, transfers, discipline, discharge, and other personnel actions.
  • Perform other duties as assigned.
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