Visual Media Specialist

GreenFox•Edmonton, AB

About The Position

Reporting to the marketing manager as a Visual Media Specialist, you’ll play a key role in developing creative and original content across a variety of platforms, including, but not limited to, social media, print materials, and video channels. You’ll collaborate with cross-functional teams to bring fresh ideas and engage our prospects, customers and community with consistent and captivating content.

Requirements

A minimum of three years graphic design and video production, editing experience (using tools like Adobe Creative Suite, Final Cut Pro, or other industry-standard software). Or proven experience in the content creation field.
Strong writing, video editing, editing, and proofreading skills with attention to detail
Familiarity with best practices on social media platforms (Instagram, Facebook, TikTok, YouTube, LinkedIn, etc.).
Experience using AI Video Generation.
Ability to generate creative ideas and execute them effectively.
Strong communication and collaboration skills.
Ability to adapt to changing trends and technology.
A keen interest in marketing and a willingness to dive into various tasks.
Eager to learn, grow, and stay updated on design trends and marketing strategies.
Strong organizational and multitasking skills with high attention to detail.

Nice To Haves

You’re easy to work with, collaborative, and maintain a professional and constructive approach in team environments.
You’re able to quickly understand campaign objectives and translate them into effective visual concepts.
You love to stay current with video and design best practices, emerging trends, and industry standards to suggest innovative approaches.
You have a strong ability to interpret creative briefs and identify key messaging priorities
You have strong communication skills and ability to collaborate effectively with internal teams and external vendors
You’re highly responsive and adaptable in a fast-paced marketing environment
You’re not afraid to take on related reasonable duties and responsibilities.

Responsibilities

Uses strong editorial judgment and multimedia production skills to create high-quality, engaging content across formats—including written stories, audio, video, and photography—for use across a broad range of platforms to support the company’s goal.
Independently identify, plan and execute video shoots.
Coordinate with internal teams and visit job sites to film project videos, testimonial videos, product videos, showroom videos, trade show videos, staff content.
Edit video content for web, social, short form social (cutting, audio, color, basic motion graphics).
Deliver final assets in platform-ready formats.
Manage content calendars and ensure timely delivery of content across all platforms.
Demonstrates strong graphic design skills with a high level of efficiency, creativity and attention to visual detail.
Create visually appealing graphics for direct mail flyers, brochures, catalogs, billboards, signs and other marketing materials that align with brand direction, guidelines and campaign goals.