Viral Content Marketing Intern

Hook Music • Los Angeles, CA

1d

About The Position

As a Viral Content Marketing Intern, you’ll help identify and implement viral trends, creator strategies, and content formats that can power music campaigns, artist activations, and Hook’s social growth. You’ll spend your time researching what’s working online, identifying creators and communities, helping execute campaigns, and spotting opportunities before they become mainstream.

Requirements

• Extremely online and deeply immersed in TikTok, Instagram Reels, and YouTube culture
• Passionate about music, creators, and internet trends
• Has a strong instinct for what content performs well and why
• Organized and able to quickly identify patterns and opportunities
• Comfortable working in a fast-paced startup environment

Nice To Haves

• experience running meme pages, fan pages, creator accounts, or editing short-form content

Responsibilities

• Research emerging trends across TikTok, Instagram Reels, and YouTube Shorts
• Identify viral content formats, memes, editing styles, sounds, hooks, and storytelling frameworks
• Monitor platform behavior and surface ideas that could be adapted for artist and music campaigns
• Provide weekly recommendations on trend opportunities for active releases and catalog campaigns
• Research creators, fan pages, niche communities, and tastemakers relevant to music campaigns
• Identify creators who would be strong fits for Hook campaigns or platform adoption
• Build creator target lists organized by genre, audience, culture, and platform
• Assist with posting and managing content across Hook's secondary social accounts
• Help implement trend-led content ideas across TikTok, Instagram, and Shorts
• Test formats, captions, posting styles, and content angles to drive engagement
• Help clip, repurpose, and publish content optimized for short-form platforms
• Translate internet trends into ideas for artist and song campaigns
• Brainstorm culturally relevant activations around releases, moments, and viral opportunities
• Support campaign execution with creator sourcing, research, and trend implementation
• Track campaign performance and identify learnings for future activations

What This Job Offers

• Career Level: Intern
• Education Level: No Education Listed