Videographer

Trulieve • Philadelphia, PA

3d • Remote

About The Position

Trulieve is seeking an experienced Videographer to lead creative video production across its recreational and medical markets. This collaborative role shapes visual storytelling, elevates production quality, and delivers engaging, on-brand customer experiences across multiple digital channels. The Videographer works with Creative Leadership, Marketing, Brand, Digital, and other stakeholders to develop integrated campaigns that strengthen brands and support measurable business results. In addition to capturing and editing footage, the role manages production workflows, contributes to creative direction, and establishes practices that improve the quality, consistency, and efficiency of the creative organization. The position is remote on the East Coast, with Pennsylvania preferred, and requires 20% travel.

Requirements

• At least 5 years of professional videography and editing experience; experience supporting consumer packaged goods (CPG) brands is preferred, with additional experience in retail or e-commerce environments.
• A strong reel and portfolio demonstrating visual storytelling, campaign development, lighting expertise, and omnichannel video execution.
• Ability to manage high-volume video production while maintaining creative quality across multiple brands and channels.
• Experience translating brand identity systems into video that reinforces each brand's voice and personality.
• Strong understanding of digital marketing strategy, customer experience, and performance-driven video creative.
• Expert knowledge of cinematography, lighting, audio capture, color grading, and video composition.
• Strong communication, presentation, and stakeholder management skills, including the ability to present visual concepts and rationale.
• Strong organizational and project management skills, with the ability to balance priorities in a fast-paced environment.
• Expert proficiency in Adobe Creative Cloud, specifically Premiere Pro, After Effects, and Audition.
• Experience managing physical camera equipment, studio spaces, and on-location shoots.
• Self-motivation, creative judgment, strategic thinking, problem-solving skills, and a passion for producing high-quality work.

Nice To Haves

• Experience producing video for promotional retail calendars and high-volume marketing organizations.
• Experience supporting multiple brands within a CPG portfolio.
• Experience working in highly regulated industries.
• Experience using generative AI platforms and AI-powered creative tools for ideation, background building, production efficiency, and workflow improvement.
• Experience collaborating with copywriters, art directors, digital designers, and marketing partners on integrated digital campaigns.

Responsibilities

• Lead production and editing of video marketing campaigns, promotional initiatives, product launches, and brand storytelling.
• Maintain a high creative standard across video touchpoints, including social media, web, paid media, CRM, and retail displays.
• Manage pre-production planning, lighting, shooting, audio recording, and post-production editing.
• Work within established brand identity systems while finding innovative ways to express each brand through cinematography and motion.
• Ensure visual consistency across brands while encouraging creative exploration that strengthens brand recognition and customer engagement.
• Translate marketing strategies and business objectives into video concepts and campaign executions.
• Collaborate with Creative Leadership, Marketing, Brand, and Digital teams on integrated campaign strategies and video solutions.
• Oversee multiple high-priority video projects while maintaining creative quality and meeting deadlines.
• Develop and improve video production workflows, asset libraries, and reusable motion graphics to increase consistency and efficiency.
• Stay informed about video marketing trends, emerging camera technologies, and social platform best practices.
• Foster creativity, collaboration, accountability, and continuous improvement across the production team.

Benefits

• Paid time off
• Comprehensive benefits package

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed