Videographer

TX-HHSC-DSHS-DFPS • Austin, TX

10d • Onsite

About The Position

Under the general direction of the Digital Communication Manager, the Videographer performs senior, highly advanced multimedia content production to build the DSHS brand and increase public and stakeholder knowledge and awareness of public health issues. This role establishes creative direction, production quality standards, and operating and production procedures for multimedia content. The Videographer produces high-quality photography and video for the agency’s internal/external communications and public relations efforts, researches and prepares information to design multimedia materials related to the goals and priorities of the agency. Work involves effective writing, videography/photography, editing, and production for distribution on social media and/or digital media. The position requires strategic thinking, excellent interpersonal skills, high emotional intelligence, and exceptional writing and content and video development skills. The position works under general direction with extensive latitude for the use of initiative and independent judgment. As part of agency emergency response, this role may be required to work extended or alternate hours during a public health emergency.

Requirements

• Advanced, senior-level knowledge of multimedia strategies and best practices
• Knowledge of multimedia design; photography, videography, audio, animation and other multimedia content techniques, and equipment; and multimedia production methods and procedures.
• Skill in video and photography concepts and practices, and in the use of a computer and applicable software.
• Knowledge of branding and marketing principles (how those principles apply to public agencies, audiences both internal and external, and how to build trust with all stakeholders through branding efforts).
• Extensive facilitation experience, specifically with small groups, working in challenging environments with audiences of different and often competing interests.
• Knowledge of English grammar and usage and general professional writing principles and standards.
• Knowledge of stakeholder, partner, and community relations.
• Knowledge of all types of media and their material requirements, as related to information dissemination via the web.
• Knowledge of libel, slander, privacy, and copyright laws.
• Advanced skill in video and photo production, such a special effects or green-screen techniques.
• Skill in organizing, writing, communicating, and presenting visual information.
• Skill in strategic communication planning.
• Skill in written and oral communication.
• Proficient with Microsoft Office products.
• Skill in managing multiple and competing priorities and projects.
• Skill in identify problems, evaluating alternatives, and implementing solutions.
• Skill in developing collaborative working relationships with diverse cross-functional groups.
• Excellent analytic and decision-making abilities.
• Ability to accurately interpret and translate agency programs and research into public information.
• Ability to track numerous projects at different development stages from conceptualization to final product.
• Ability to establish and maintain effective working relationships with employees, other government officials and the public.
• Ability to effectively communicate with staff, vendors, and clients in senior-level meetings, and conduct presentations to all levels of internal and external stakeholders as needed.
• Ability to work effectively at all levels in an organization and influence others to move toward a common vision or goal.
• Ability to develop strategic plans and budgets, and to supervise the work of others.
• Ability to speak to community and professional groups to coordinate, improve, and stimulate interest in the program and to secure support for programs.
• Emotionally intelligent: Has the ability to perceive and understand emotions around change and how change can affect people in order to meet established goals.
• A minimum of 5 years of experience in videography and multimedia communications.
• Experience delivering high-quality products in video planning, production, editing, and storytelling
• Experience delivering high-quality products in photo planning, production, and editing
• Experience delivering high-quality communication strategies and programs aimed at external and internal audiences.
• Experience researching, writing, editing, and producing video and photo content for wide variety of formats, including print, web, and social media.

Nice To Haves

• Graduation from an accredited four-year college or university with major coursework in multimedia design, digital media, communications, film production, graphic design, or a related field is generally preferred. Experience and education may be substituted for one another.

Responsibilities

• Executes video and photo production projects through planning and development of communication strategies, creative direction, and written content photography for internal and external audiences for projects such as communication campaigns, social media, and public health disaster response efforts.
• Takes high quality photos and/or videos of DSHS activities and/or selects stock photo imagery related to published communications.
• Meets biweekly with Comms, Media Relations, and Government Affairs to create strategic plans for production and distribution of multimedia content for both internal and external audiences, including lawmakers.
• Oversees large-scale multimedia projects and campaigns, coordinating with external vendors, stakeholders, and/or agencies and maintaining timeline and deadlines for all deliverables using Monday.com, Sharepoint, Basecamp, and additional software.
• Provides consultation services to DSHS regional and program partners regarding video or photography for public health communication efforts.
• Serves as a creative and strategic consultant on statewide marketing campaigns with external vendors.
• Edits photography and video using Adobe software, including audio components.
• Maintains and grows the DSHS audio-visual media libraries and catalogs on the Communications shared drive, social media and video sharing channels, and other platforms. Library additions include both custom video and photos as well as materials supplied by state and federal partners and purchased through iStock.
• Works with DSHS programs and internal staff on a weekly basis to coordinate messaging on video or photo initiatives related to health education, disaster response, and public health promotion and performs research in preparation and planning of video and photography assignments.
• Coordinates identified opportunities with Digital Communication Manager and program leads on a quarterly basis to develop and execute communication plans.
• Meets with and/or coordinates with HHSC Communications on initiatives when requested or needed.
• Provides support for other Communication Unit functions and activities such as online, interactive, social and emerging media communications, marketing research, social marketing, and internal communications.
• Uploads all agency videos to social media, including YouTube and Vimeo, and works to ensure all public-facing videos have accurate captioning and adhere to federal and HHSC accessibility requirements.
• Coordinates with HHSC Language Services and other translation services to ensure all communications products are translated into the necessary languages so Texans with limited English proficiency have access.
• Coordinates with and supports the DSHS Media Relations, Government Affairs, and stakeholder relations units on press- and legislative-related inquiries as needed.
• Works in collaboration with DSHS Web Services and social media teams to ensure information is posted quickly and is accurate, relevant, and informative.
• Contributes to the development of internal communications departmental processes and standards through biweekly meetings.
• Actively participates and/or serves in a supporting role to meet the agency’s obligations for disaster response and/or recovery or continuity of operations activation.

Benefits

• Insurance coverage and other benefits available through the State of Texas Group Benefits Plan administered by the Employee Retirement System of Texas (ERS).

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: Associate degree