Video Lead

ConsumerAffairs • Tulsa, OK

7d • Onsite

About The Position

ConsumerAffairs is hiring an energetic, creative, and focused AI Native Video Content Lead to build and run its first in-house video pod from a dedicated space in the Tulsa office. The pod will include an on-camera host and script writer, a video producer, and outside editors. It will create video content for a category across paid advertising, organic social platforms, and lifecycle marketing. This is a pilot intended to establish a model that can later scale to additional categories. The role suits someone who can develop viral ideas, work confidently across video formats, edit when needed, and ensure every video has a defined platform, format, and hook before production begins. The position offers an opportunity to grow into leading a larger video team as the pod model expands. This is an in-office position, and only candidates local to Tulsa will be considered.

Requirements

• About 3 years of experience creating or leading social video for a brand, creator, publisher, or agency.
• A portfolio of videos the candidate has led, with performance numbers to support the work.
• Experience making paid social ad creative for Meta, YouTube, or TikTok and testing variants against performance metrics.
• Understanding of how video supports lifecycle marketing, including email, retargeting, and onboarding.
• Ability to explain how YouTube, TikTok, and Instagram algorithms determine distribution and how that affects hooks, length, and retention.
• Deep knowledge of short-form, long-form, and paid video formats.
• Video editing proficiency in Adobe Premiere Pro or similar software.
• Experience directing or providing feedback to other creatives or freelancers.
• Regular use of AI tools for research, ideation, scripting, and editing.
• Comfort testing, iterating, and learning from performance data.
• Interest in growing and helping build a larger team as the pod model scales.
• Must be local to Tulsa; the role is in-office.

Nice To Haves

• Comfortable on camera and open to hosting.
• Experience with consumer, product review, or how-to content.

Responsibilities

• Run the video pod day to day, owning the content calendar, setting priorities, and keeping output moving.
• Own video strategy for the category across paid, organic social, and lifecycle content.
• Build each category’s full asset library, including finished videos, b-roll, GIFs, and images for paid, content, and lifecycle use.
• Produce and test paid ad creative, including hooks, variants, and lengths, with the paid media team; iterate based on results.
• Create video for lifecycle touchpoints such as email, retargeting, and onsite journeys, working with the lifecycle team.
• Maintain a pipeline of video ideas informed by what is working on YouTube, Shorts, TikTok, Reels, and Reddit.
• Ensure every video has a clear platform and format destination and a hook before it goes to script.
• Supervise and coach the host/script writer and video producer in person; review scripts, storyboards, and cuts.
• Edit when needed, from quick social cut-downs to final polish.
• Work with the video producer to set up the Tulsa studio and manage outside editors through Upwork.
• Track performance weekly across organic, paid, and lifecycle; stop what is not working and expand what is.
• Document the pod’s playbook, including formats, workflows, briefs, and QA, so it can be replicated in new categories.
• Collaborate with editorial, SEO, PR, paid media, and lifecycle teams.

Benefits

• Medical, dental, and vision health care plan.
• 401(k) retirement plan.
• Basic, voluntary, and AD&D life insurance.
• Paid time off, including vacation, sick leave, and public holidays.
• Family leave, including maternity and paternity leave.
• Short-term and long-term disability coverage.
• Training and development.
• Collaborative environment that encourages initiative, experimentation, and professional growth.
• Commitment to work-life harmony and celebrating wins together.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed