Vice President, Partnership Sales | TB Rays

ASM Global•Tampa, FL

11d•Onsite

About The Position

The Vice President, Partnership Sales will conceptualize, develop, and secure key local, national, and international partnerships for New Stadium Project - Southeast, maximizing commercial revenue across stadium naming rights, founding partnerships, official partnerships, and other high-value assets. This leader will drive new business development, build and manage a strong prospect pipeline, and lead integrated partnership strategy in close collaboration with Legends Global leadership and project stakeholders. The role is central to how Legends Global helps its partner launch a landmark venue experience, create long-term brand value, and deliver measurable commercial outcomes. The Tampa Bay Rays are developing a state-of-the-art ballpark at Hillsborough College in Tampa’s Westshore district, targeting a 2029 opening. This public-private partnership anchors the Champions Quarter mixed-use district. With 11,500 premium seats designed to set new MLB benchmarks, Legends Global seeks exceptional leaders to drive this transformational project.

Requirements

Bachelor’s degree or equivalent experience required.
Minimum of 10 years of high-level partnership revenue performance, preferably selling partnerships for professional, collegiate, media, sports, entertainment, or venue properties.
Proven track record pitching, negotiating, and closing six- and seven-figure partnership deals, including naming rights, founding partnerships, official partnerships, or similarly complex assets.
Strong book of business with senior contacts at large and mid-size corporations, particularly companies with active partnership or sponsorship portfolios.
Excellent communication, presentation, negotiation, and relationship-building skills with the ability to influence senior executives, agencies, and cross-functional stakeholders.

Nice To Haves

Experience supporting new venue projects, facility renovations, stadium launches, or major sports and entertainment developments strongly preferred.

Responsibilities

Become immersed in the project vision, market opportunity, and partner priorities to create, package, and sell solution-based stadium naming rights, founding partnerships, and official partnerships.
Present the project to prospective local, national, and international partners, developing integrated partnership platforms that connect brand objectives to the stadium district experience.
Lead category development, asset valuation, platform ideation, and partnership narrative development in collaboration with the Legends Global partnerships team.
Secure and conduct partnership development meetings through senior-level relationships, target account strategy, research, and disciplined outbound outreach.
Research industries, companies, and decision-makers to identify high-potential prospects and manage a clear pipeline of new business opportunities for the partnership sales team.
Lead the business development process by shaping vision decks, interactive pitch meetings, proposals, and follow-up strategies that move prospects toward commitment.
Negotiate and close high-value partnership agreements, working with legal counsel and internal stakeholders through contract execution.
Understand prospective partners’ marketing and business objectives, including agency priorities, to align creative sponsorship solutions with measurable outcomes.
Develop and maintain strong relationships with key decision-makers, providing routine business development updates to senior leaders and project stakeholders.