Vice President of Retail Stores

Tuckernuck Inc•Washington, DC
•$235,000 - $265,000

About The Position

The Vice President of Retail Stores is a member of Tuckernuck’s leadership team and leads the strategy, development, and operational execution of the company’s growing physical retail footprint. The role oversees the full lifecycle of the store business, including market strategy, site selection, lease negotiations, store design and construction, openings, fleet planning, and ongoing operational performance. The VP partners with cross-functional leaders across Finance, Merchandising, Marketing, Design, Technology, Operations, and HR to ensure stores reflect the Tuckernuck brand and deliver an exceptional customer experience. This leader develops the long-term retail strategy and multi-year fleet plan, evaluates expansion opportunities, and monitors existing store performance. The VP leads new-store development from site evaluation through opening, setting project plans, budgets, timelines, and accountability, while building repeatable processes for future expansion. The role also provides strategic oversight of retail operations, establishes scalable standards and infrastructure, supports retail talent and leadership development, and partners across the company to create compelling, differentiated physical experiences. Regular travel to stores, development sites, and key markets is expected.

Requirements

  • 15+ years of progressive retail leadership experience, with significant experience overseeing multi-unit retail operations and/or retail development.
  • Proven experience leading store openings, renovations, relocations, and/or large-scale retail development projects.
  • Experience managing or significantly influencing a growing store fleet, including market strategy and fleet planning.
  • Strong financial acumen, including experience developing budgets, business cases, capital plans, and ROI analyses.
  • Demonstrated ability to manage complex cross-functional projects with multiple internal and external stakeholders.
  • Strong understanding of retail real estate, construction, store development, and physical retail operations.
  • Experience building scalable processes and infrastructure in a growth-oriented organization.
  • Exceptional communication, relationship-building, and executive presence.
  • Highly organized and analytical, with comfort operating at both strategic and tactical levels.
  • Strong appreciation for brand, customer experience, and the role physical retail plays in building an omnichannel business.
  • Willingness to travel regularly to stores, development sites, and key markets.

Responsibilities

  • Develop and execute Tuckernuck’s long-term retail store strategy and physical store footprint in partnership with the executive team.
  • Develop a multi-year retail fleet plan covering market prioritization, store count, timing, format, and investment requirements.
  • Identify and evaluate expansion markets and opportunities based on customer demographics, brand awareness, market potential, and financial performance.
  • Partner with Finance to develop business cases, investment models, and ROI expectations for new stores.
  • Monitor existing store performance and recommend growth, optimization, relocation, expansion, or closure.
  • Serve as the executive owner of physical retail strategy and align it with the broader company growth plan.
  • Lead new-store development from site evaluation through grand opening.
  • Partner with the Co-Founder, Chief Creative Officer, Finance, Operations, and external partners on site selection, lease negotiations, architectural planning, permitting, construction, fixtures, technology, and store readiness.
  • Establish project plans, budgets, timelines, milestones, and accountability for each store development.
  • Lead cross-functional teams and external vendors to open stores on time, on budget, and in accordance with brand standards.
  • Develop a repeatable and scalable store-opening process and oversee post-opening assessments to improve store development.
  • Build and maintain relationships with landlords, developers, brokers, contractors, architects, and other real estate and construction partners.
  • Provide strategic leadership and oversight of retail operations across the store fleet.
  • Establish consistent operating standards and processes while preserving each location’s customer experience and culture.
  • Partner with retail leadership to drive sales, profitability, customer experience, labor productivity, and operational excellence.
  • Develop and monitor retail KPIs and use data to identify opportunities and address performance gaps.
  • Ensure stores are appropriately staffed, equipped, and supported.
  • Partner with HR and Retail leadership on organizational structure, talent strategy, leadership development, and succession planning.
  • Establish scalable operating infrastructure to support continued store expansion.
  • Ensure the physical retail experience reflects and elevates the Tuckernuck brand.
  • Partner with Design, Merchandising, Marketing, and Creative to translate the brand into compelling physical environments.
  • Identify differentiated experiences that drive customer engagement, loyalty, and traffic.
  • Keep current on retail concepts, customer behaviors, technology, and best practices.
  • Serve as a strategic partner to the Co-Founder and executive leadership team on physical retail stores.
  • Build partnerships across Merchandising, Marketing, Design, Finance, Technology, Operations, and HR.
  • Lead, develop, and inspire a high-performing retail organization as the business scales.
  • Bring structure, accountability, and disciplined execution to a growing retail organization.
  • Represent Tuckernuck externally with landlords, brokers, developers, vendors, and other strategic partners.
  • Travel regularly to stores, development sites, and key markets.

Benefits

  • Medical coverage
  • Dental coverage
  • Vision coverage
  • 401(k) with company match
  • Generous paid time off
  • Paid holidays
  • Paid new parent leave
  • Employee discount
  • Other perks
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