Vice President of Marketing

Bikky • New York, NY

19h • Hybrid

About The Position

We are hiring our first senior marketing leader to own and elevate the entire marketing motion at Bikky. Reporting to our CEO, you will inherit a capable, scrappy team that has built a strong demand gen and field marketing foundation, and you will take us to the next chapter: building the product marketing and brand motions that don't yet exist. At Bikky, marketing sits at the center of how we tell a sophisticated data story to an industry that needs our product but doesn't always understand it. In turn, you'll own the outcomes that matter most: doubling MQLs and opportunities, building an exceptional brand and thought leadership presence, and translating a genuinely differentiated product into terms restaurant operators can trust. This hire will have a tremendous impact on our company and be an important part of our growth story. We're a business with momentum, product market fit, and this role will be instrumental in how we get to the next chapter.

This role offers the chance to work with veteran operators, partner with some of the best-known brands in the restaurant industry, and grow a business with real customers, real value, and a strong economic foundation.

Requirements

• 10+ years of marketing experience, with a track record in high-performing B2B SaaS organizations.
• Genuine product marketing depth. You understand a sophisticated product deeply and can translate it into messaging a non-technical audience acts on.
• Proven brand and thought leadership builder. You've built brand presence and marketing infrastructure, not just run an existing playbook.
• Proven experience being hands-on within a high growth environment, overseeing a productive and happy team.
• Exceptional communication and interpersonal skills.
• Strong strategic thinking and intellectual rigor.
• Demonstrated ability to build net new motions through experimentation and iteration.

Responsibilities

• Own marketing end to end. Full accountability for the function, its strategy, process, team, and outcomes, with autonomy to manage the budget.
• Build the product marketing motion from the ground up. Bring a sophisticated product into marketing in a way our audience genuinely understands, running the trial and error, A/B testing, and iteration a new motion requires.
• Build our brand and thought leadership motion and infrastructure. Establish an exceptional brand presence and a point of view that changes how the market sees us.
• Take our core playbook (conferences, partnerships, content, word of mouth) and layer sophisticated product and brand marketing on top to increase MQLs and sales opportunities.
• Lead and grow the team. Manage and develop a team of demand gen, field, and content marketers, mentoring them toward true product marketing craft.
• Take us from a scrappy Series B marketing org into a true B2B enterprise marketing function at the top of the industry and top of the marketing class.
• Partner cross-functionally with the founders. Work closely across product, sales, and leadership as product marketing runs deep into the product org.

Benefits

• Generous equity compensation.
• Top tier (for stage) healthcare, including medical, vision, and dental with 100% employer coverage.
• Ability to participate in a 401k.
• Flexible vacation policy.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Education Level: No Education Listed