Vice President of Growth - Financial Solutions Sales

BELAY - Corporate•Atlanta, GA
•$165,000 - $175,000•Remote

About The Position

The Vice President of Growth for Financial Solutions is a senior leader responsible for owning and scaling new-business revenue for BELAY’s Financial Solutions business, primarily serving small and midsize businesses. Services include bookkeeping, outsourced accounting, controller, tax, payroll, and fractional CFO support. The role combines executive leadership with hands-on sales leadership, building the strategy, playbooks, partner programs, and metrics needed to scale the business. The VP leads the outbound and business development team, owns pipeline and revenue results, personally supports strategic deals, and represents BELAY with partners and industry stakeholders. The position reports to the Chief Marketing Officer and works closely with the SVP of Revenue and the VP of Growth for Assistant Solutions. It is a full-time, non-exempt W-2 role, remote for candidates in U.S. Eastern and Central time zones, with a dedicated, distraction-free home office and standard Monday–Friday business hours. Regular local or regional territory travel is required, along with occasional travel to BELAY’s annual company Summit and other business meetings. The role has six direct reports. Compensation is listed at $165,000–$175,000 plus commission, with a starting pay range of $165,000 based on experience and qualifications. Bonus and commission are additional types of pay. Benefits include medical, dental, vision, life, and disability insurance; a 401(k) with a 4% discretionary employer match; paid time off; and 12 paid holidays annually.

Requirements

  • At least 10 years of experience in sales, revenue, growth, or business development within accounting services, outsourced finance, or professional services.
  • At least 5 years in a senior leadership role with direct ownership of revenue outcomes.
  • Proven experience scaling outbound sales organizations and senior sales leaders.
  • Demonstrated success building outbound, enterprise, or partnership-led growth motions, rather than solely optimizing inbound demand.
  • Deep background in consultative, B2B service-based selling with complex buying journeys.
  • Experience selling to CEOs, CFOs, business owners, controllers, and senior finance leaders.
  • Strong executive presence and ability to influence at the CEO, Board, and enterprise-client level.
  • Builder’s mindset and discipline to scale what already exists.
  • Data-driven and highly analytical approach.
  • Collaborative and cross-functional working style.
  • Comfort operating in a fast-growth, remote-first environment.
  • Strong alignment with BELAY’s mission, values, and commitment to integrity and excellence.

Nice To Haves

  • Experience working in or alongside PE-backed, multi-entity, or acquisitive environments.
  • Familiarity with account-based selling models and long-cycle enterprise deals.
  • Experience partnering closely with Marketing on ideal customer profile definition, messaging, and demand strategy.

Responsibilities

  • Own outbound and business development pipeline and monthly and quarterly revenue targets.
  • Manage seller activity, follow-up, accountability, outreach standards, pipeline creation, and conversion.
  • Review funnel and pipeline performance weekly, inspect deal health, remove roadblocks, advance opportunities, and maintain an accurate forecast.
  • Coach and develop sellers through ride-alongs, deal reviews, Gong call reviews, prospect calls, and training.
  • Recruit and develop talent and make timely talent decisions.
  • Carry a personal book of strategic deals and support deal strategy, objection handling, and closing.
  • Partner with the SVP of Revenue on shared pipeline, handoffs, and education across inbound and outbound sales.
  • Source, negotiate, and manage high-impact partnerships that generate qualified SMB opportunities.
  • Develop partnerships with industry organizations, technology providers, professional service firms, and referral networks.
  • Represent BELAY at partner meetings, industry events, and conferences.
  • Set partner expectations, referral targets, and ROI tracking; refine or end partnerships that are not delivering.
  • Develop sales motions for founder-led, owner-operated, and growth-stage businesses.
  • Use industry and end-market knowledge, including inventory-based businesses, ecommerce, and consumer products, to improve relevance and close rates.
  • Partner with Marketing on ideal customer profile, messaging, and targeting for owner-led businesses.
  • Shape Financial Solutions growth strategy, forecasts, and long-term plans with Officers and the Board.
  • Build repeatable outbound and partner playbooks, performance standards, and operating rhythms.
  • Establish KPIs, dashboards, and forecasting to guide resource allocation and investment decisions.
  • Partner with Revenue Operations to operate the team using Salesforce, Outreach, and Gong.
  • Coordinate with Marketing, Operations, Finance, and Delivery so growth aligns with capacity, client experience, and margin goals.
  • Develop and maintain expertise in BELAY’s services and solutions and advocate for them internally and externally.

Benefits

  • Medical insurance; BELAY covers 70% of employee premiums and 65% of dependent premiums.
  • Dental insurance; BELAY covers 70% of employee premiums.
  • Vision insurance; BELAY covers 70% of employee premiums.
  • Company-paid life insurance with $15,000 coverage.
  • Short-term and long-term disability coverage at no cost to full-time employees.
  • 401(k) plan through Vanguard with a 4% discretionary employer match; employees are eligible after 90 days.
  • Paid time off: 15 days annually for full-time employees working 40 hours per week, or 12 days for full-time employees working 30 hours per week, with additional PTO at three- and five-year tenure milestones.
  • 12 paid holidays annually.
  • Paid sick leave, with PTO accrual generally satisfying applicable state and local requirements and BELAY following state-specific requirements.
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