Vice President of Business Development
About The Position
The VP, Business Development for Ansira Channel is a senior-level leader with significant experience in complex sales development and management, and an understanding of the channel and distributed sales ecosystem. This role requires a history of exceeding sales quotas, building sales teams, and delivering business unit growth. This high-profile position is responsible for net new logo growth for a key Business Unit within a growing, private equity-backed marketing and technology organization. The VP will report to the Head of Ansira, Channel, and collaborate with growth operations, marketing, and channel stakeholders to maximize growth opportunities. The successful leader must possess marketing and technology expertise and excellent communication skills to build confidence and trust with prospects, clients, and internal partners. This role will leverage relationship skills and marketing acumen to achieve growth goals and acquire new brands for Ansira's client roster. Ansira is a leading marketing platform for brands operating in distributed ecosystems, orchestrating the entire brand-to-local value chain by synchronizing global companies' internal and external teams across channels, markets, and regions. Ansira utilizes AI-powered technology, vertical expertise, local insights, and strategic partnerships to optimize marketing performance and empower partner growth at scale.
Requirements
- Bachelor’s degree plus 10+ years relevant experience, including leadership experience
- 10 years consultative sales experience with closing large, complex sales deals and cycles
- Experience in selling a full-service product suite - offering end-to-end marketing services with an ongoing support/run model
- Proven track record of defining and executing complex sales strategies involving C-level stakeholders
- Demonstrated aptitude to learn new service and technology solutions and turn these into win strategies for new logo acquisition
- Demonstrated knowledge of marketing, technology, and channel industry trends, the buyer needs, and business structure
- Proven sales track record in business development
- Experience in creating and managing budgets, being accountable for key agency goals and data analysis
- Proven track record in a successful project and people management
- Strong verbal and written communications, including negotiation skills
- Ability to communicate advanced technical concepts to non-technical audiences
- Strategic thinker that constantly challenges clients and teams to improve and seizes opportunities
- Self-starter and results-driven
Nice To Haves
- Origination experience
- Proficiency in Hubspot, Salesforce CRM, and/or other CRMs and marketing automation software
Responsibilities
- Be a strong leader focused on growth, rallying a team comprised of business development reps (BDRs) and other stakeholders to deliver revenue goals
- Lead the Channel Business Development/Growth Team for new logo acquisition by proposing a strategy, developing and monitoring the KPI’s, managing the resources, budget, impact, and focusing on results and revenue
- Be a dynamic representative of Ansira in front of prospects, clients, partners, internal stakeholders, and at industry events, social media & other growth platforms
- Focus on driving the sales team to achieve new business goals through new logo acquisition
- Establish selling relationships with new client prospects through the use of Ansira marketing, BDRs, subject matter experts, and executives to assist in reaching new prospects
- Identify and execute revenue-enhancing outbound and inbound programs
- Facilitate annual strategic review and goal setting processes by identifying gaps and obstacles in reaching the monthly, quarterly, and annual sales goals
- Analyze data and synthesize it into areas of sales and marketing focus, sales tools needed, technology solutions required, etc.
- Continually evaluates the effectiveness of the business development performance against market constraints and changes and revises the business development plan as appropriate
- Work with Marketing to develop new ways to attract and engage leads to track and adjust marketing spend to drive sales ROI
- Develop initiatives to drive sales team success
- Build a bridge with Channel leads to align on Solutions, offerings, and client and market developments and opportunities
- Live, breathe & eat growth – have a personal desire to achieve ambitious and big things as part of a winning team
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What This Job Offers
Job Type
Full-time
Career Level
Senior
