Vice President, Marketing

nVent • St Louis, MN

6h • Onsite

About The Position

At nVent, we are building a world-class industrial marketing organization to support our global growth trajectory. We are looking for an experienced and transformational Vice President, Marketing to join nVent and lead the segment marketing team of our Electrical Connections business unit. Reporting to the President, Electrical Connections and dotted line to the Chief Marketing Officer, you will be responsible for leading the marketing strategy (including vertical industry focus), transformation, planning, and campaign activation efforts for building the nVent brand, expanding and deepening our market reach, and contributing to business segment growth. This role will oversee all aspects of place and promotion marketing efforts for our Electrical Connections Segment. This includes but is not limited to strategic market insights and analysis, demand generation, full funnel awareness and conversion activities, campaign and content strategy, marketing operations, digital enablement, owned and earned media activities in partnership with our communications team and overall elevation of our industrial marketing function and capabilities. This role will also be responsible for our vertical marketing efforts, using customer and marketing insights into ideas for new products or go-to-market models. And finally, this role partners closely with our enterprise marketing teams to ensure alignment with our enterprise brand, communications, public relations, events, marketing technology, insights, customer experience, and shared channel marketing activations.

Requirements

• 15+ years of related and progressive global experience in integrated marketing roles, and 5+ years at the managerial level required.
• Bachelor’s degree in Marketing, Business Administration, or related field; MBA or advanced education preferred.
• Experience in business-to-business and/or industrial settings preferred.
• A proven track record of developing and executing successful marketing strategies that achieve growth goals and enhance brand reputation.
• A deep understanding of modern marketing practices and the ability to coach and develop a high-performing and respected marketing team.
• Outstanding communications skills (both verbal and written) and the ability to communicate effectively and persuasively with various audiences, internally and externally.
• Proficiency in assessing talent and process needs, developing both short and long-term change management plans, and excellent project management skills.
• Strong collaboration skills to partner with global, regional, and functional leaders to drive alignment and influence marketing transformation.

Nice To Haves

• MBA or advanced education preferred.
• Experience in business-to-business and/or industrial settings preferred.

Responsibilities

• Provide strategic leadership to develop and implement comprehensive marketing and vertical strategies and plans that align with the business segment’s growth and communications objectives.
• Conduct market research and analysis to identify trends, opportunities, and the competitive landscape.
• Define where to play and how to win.
• Translate insights into new products and go-to-market recommendations.
• Build current and prospective customer awareness and consideration of nVent Electrical Connections solutions with integrated marketing campaigns, promotions, and communications.
• Generate and manage marketing-qualified leads, scoring, and routing in partnership with our sales organization, aligned to our growth and revenue targets.
• Oversee aspects of product brand management and brand building in alignment to the nVent parent brand to ensure consistent positioning and messaging to audiences.
• Build and mentor a high-performing marketing team, cultivating modern marketing capabilities, career pathways, and a growth mindset within the segment marketing function.
• Collaborate closely with the segment product managers, enterprise marketing teams, centers of excellence, and shared services to ensure alignment with other marketing functions and standard processes.
• Handle the segment marketing budget, ensuring high impact return on allocation of resources to various campaigns and initiatives.
• Measure and evaluate the effectiveness of marketing activations through key performance indicators key performance indictors and return on investment.

Benefits

• Medical, dental, and vision plans along with flexible spending accounts, short-term and long-term disability benefits, critical illness, accident insurance and life insurance.
• A 401(k) retirement plan and an employee stock purchase plan — both include a company match.
• Tuition reimbursement, caregiver, personal and parental leave, back-up care services, paid time off including volunteer time, a well-being program, and/or legal & identity protection.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager