Vice President, Marketing AI Program Manager

JPMorganChase•Columbus, OH

About The Position

At JPMorgan Chase, the Marketing team is using artificial intelligence to develop smarter, faster, and more impactful solutions. The Vice President, Marketing AI Program Manager supports the execution and scaling of AI innovation across the Chief Marketing Officer organization in close partnership with Lines of Business. On the Performance Marketing, Operations & Transformation team, this role supports a governed portfolio of marketing AI proofs of concept and pilots, ensuring they are coordinated, non-duplicative, controlled, and aligned with enterprise priorities and platform strategy. The role supports the business management and operating model for the Marketing AI Sandbox, including intake, pilot execution support, success measurement, and graduation pathways. It partners with Technology, Data/Analytics, Legal/Compliance, Privacy, Controls, and Risk to help ensure safe, compliant delivery. The position also produces clear, executive-ready communications that support alignment and decision-making.

Requirements

  • At least 8 years of experience in program management, transformation, marketing operations, technology enablement, and/or innovation execution with senior stakeholders.
  • Strong portfolio orchestration skills across multiple concurrent initiatives, with clear prioritization and delivery discipline.
  • Exceptional stakeholder management skills and ability to influence business, technology, data, and control partners.
  • Superior written and verbal communication skills, including the ability to translate complex AI topics into executive-ready actions and decisions.
  • Proven track record partnering with Technology, Data/Analytics, Legal/Compliance, Privacy, Controls, and Risk in a controlled innovation environment.
  • Strong external orientation and curiosity about emerging AI and martech trends.

Nice To Haves

  • Advanced degree.
  • Experience leading AI or technology-driven innovation at scale, preferably in financial services and/or marketing.
  • Demonstrated ability to quantify and communicate business impact, including growth, efficiency, cycle time, quality, and risk reduction.
  • Familiarity with martech ecosystems and delivery environments, including email operations, paid media and digital channels, content workflows, and marketing measurement.

Responsibilities

  • Coordinate end-to-end execution of AI proofs of concept across the CMO organization and Lines of Business, ensuring prioritization, control gates, and delivery rigor.
  • Support standardized intake and onboarding for new proofs of concept, including use-case definition, sponsor readiness, value hypothesis, resourcing, and approvals.
  • Partner with Technology, Data/Analytics, Legal/Compliance, Privacy, Controls, and Risk to support controlled innovation and documented approvals.
  • Serve as a Marketing point of contact for Sandbox activities, including intake, sponsorship alignment, execution tracking, and reporting.
  • Produce executive-ready updates, including dashboards, decision memos, risk and issue escalations, and portfolio readouts, to enable decisions and unblock delivery.
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