Vice President, Growth Marketing-Corporate & Investment Banking

JPMorgan Chase & Co.•Plano, TX
•$118,750 - $190,000

About The Position

The Vice President, Growth Marketing-Corporate & Investment Banking will drive strategic growth initiatives aligned with Payments sales segment strategies to accelerate the pipeline, increase client engagement, and deliver measurable growth for the Payments business. As part of the Payments Sales Marketing team, this role partners closely with Marketing segment leads to use account-based marketing (ABM), data-driven insights, and hypothesis-driven approaches to identify, pilot, and scale opportunities that strengthen Marketing’s contribution to strategic Payments sales outcomes. The role is suited to a marketing leader with broad expertise across the marketing ecosystem, a commercial mindset, and strong strategic thinking who can turn strategies into practical, executable plans. Success requires bringing together diverse teams, perspectives, and data to connect marketing activities to client needs and business outcomes, while driving alignment, focus, and growth across the organization. The position reports to the Cross-Segment Payments Marketing Lead, with broad cross-functional partnership and collaboration critical to success.

Requirements

  • Significant B2B marketing experience with a proven track record of developing and optimizing multi-channel programs using the full marketing mix.
  • Demonstrated ability to create and run full-funnel marketing programs for targeted account strategies, with clear KPIs and a focus on measurable outcomes.
  • Strong stakeholder management skills and comfort operating in a highly matrixed, globally dispersed organization.
  • Strong command of marketing channels and the KPIs that drive success.
  • Exceptional communication, influencing, negotiation, and interpersonal skills.
  • Strong project management skills; proactive, comfortable with ambiguity, and able to drive work forward across multiple teams.

Nice To Haves

  • Management experience, such as leading projects or small teams; collaboration skills and the ability to influence across stakeholders are essential.
  • Experience building or scaling ABM and email-led engagement programs, including segmentation, journey design, testing and optimization, and adoption.
  • Experience supporting Corporate client segments and/or developing industry-specific messaging in a B2B environment.
  • Bachelor’s degree in marketing or a related field, or equivalent experience.

Responsibilities

  • Develop and oversee targeted growth initiatives across priority segments, such as one-to-many account-based marketing.
  • Design pilot initiatives to validate growth opportunities and establish repeatable models that can be scaled across the organization.
  • Partner with AIM to develop audience segmentation and targeting approaches, performance frameworks, and reporting that enable data-driven decision-making and improve marketing effectiveness.
  • Evaluate program performance, capture learnings, and translate insights into actionable recommendations that improve results and expand successful approaches across segments, channels, and regions.
  • Partner with Segment Marketing Leads and Content and Analytics teams to align growth priorities, coordinate execution, and connect marketing programs to client needs and business objectives.
  • Establish best practices, playbooks, and operating frameworks to strengthen growth marketing capabilities and enable consistent execution of high-impact programs across the organization.

Benefits

  • Competitive total rewards package, including base salary determined based on role, experience, skill set, and location.
  • Eligible roles may receive commission-based pay and/or discretionary incentive compensation in the form of cash and/or forfeitable equity.
  • Comprehensive health care coverage.
  • On-site health and wellness centers.
  • Retirement savings plan.
  • Backup childcare.
  • Tuition reimbursement.
  • Mental health support.
  • Financial coaching.
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