Vice President, Field Sales & Operations

Clear ChoiceLos Angeles, CA
$175,000 - $190,000Hybrid

About The Position

The Aspen Group (TAG) is a leading retail healthcare business support organization in the U.S., supporting over 23,000 healthcare professionals and team members across various categories like dental care, urgent care, medical aesthetics, and animal health. TAG provides centralized business support services to five consumer-facing businesses: Aspen Dental, ClearChoice Dental Implant Centers, WellNow Urgent Care, Chapter Aesthetic Studio, and Lovet Pet Health Care. This role specifically supports the ClearChoice Dental Implant Centers brand, which focuses on providing quality dental implant care. ClearChoice Holdings offers practice management services to a network of affiliated dental implant centers, providing administrative and non-clinical support. The company was recognized as a "Top 150 Places to Work" by the Denver Post in 2022. The Vice President, Field Sales & Operations is the senior sales leader for a division of ClearChoice, overseeing more than 25 locations, 300 employees, and generating over $200 million in revenue. Reporting to the Division President, this position is responsible for developing and executing the division's sales strategy to achieve sustainable revenue growth, expand market share, increase patient acquisition, and improve case acceptance. The role involves leading the sales organization, developing high-performing teams, and establishing scalable sales processes and accountability systems. The Vice President will also partner with the Division President on key operational initiatives, working with Regional Directors, General Managers, Clinical Leadership, and the Division President to identify improvements in patient experience, sales outcomes, organizational effectiveness, and overall business performance. Success in this role requires an agile and influential leader capable of translating business objectives into go-to-market strategies, inspiring teams, using data for decision-making, and leading through change. A successful candidate will drive accelerated sales growth, increased patient acquisition, improved conversion metrics, stronger forecasting accuracy, enhanced team capability, and sustainable revenue performance, acting as a strategic partner to the Division President, doctors, and regional leadership.

Requirements

  • Senior sales leader for a +25-location, +300-employee, +$200M revenue division.
  • Reporting to the Division President.
  • Primarily responsible for designing, executing, and optimizing the division's sales strategy to drive sustainable revenue growth, market share expansion, patient acquisition, and case acceptance performance.
  • Leading the division's sales organization, developing high-performing sales teams, and building scalable sales processes, capabilities, and accountability systems.
  • Partnering closely with the Division President.
  • Providing support and partnership in key operational initiatives.
  • Identifying operational improvement opportunities that strengthen patient experience, enhance sales outcomes, improve organizational effectiveness, and support overall business performance.
  • Translating business objectives into effective go-to-market strategies.
  • Inspiring high-performing teams.
  • Leveraging data to drive decisions.
  • Leading through change.
  • Delivering accelerated sales growth, increased patient acquisition, improved conversion metrics, stronger forecasting accuracy, enhanced team capability, and sustainable revenue performance.
  • Serving as a trusted strategic partner to the Division President, doctors, and regional leadership teams.
  • Experience with CRM platforms and analytics tools.
  • Experience developing and overseeing sales budgets, forecasting processes, and resource allocation plans.
  • Experience creating, implementing, and enforcing sales processes, standards, best practices, and performance management frameworks.
  • Experience in financial management and business performance monitoring, with a focus on revenue generation, sales productivity, forecast accuracy, and profitable growth.
  • Experience in building, leading, and developing a sales organization.
  • Experience coaching leaders to strengthen capability and performance accountability.
  • Experience attracting, retaining, and developing top sales talent.
  • Experience advising leadership on People issues in partnership with HR and Talent Acquisition.

Nice To Haves

  • Experience in the dental implant industry or healthcare sector.
  • Experience with demand-generation strategies.
  • Experience with patient conversion funnels and referral generation strategies.
  • Experience with operational best practices, technology solutions, and process improvements.
  • Experience promoting innovation in treatment protocols, patient care models, and emerging technologies.
  • Experience fostering a culture of continuous education, clinical training, and mentorship.
  • Experience integrating new services, specialty care, and digital dentistry advancements.
  • Experience developing and tracking business and clinical performance indicators.

Responsibilities

  • Serve as the divisional leader responsible for developing and executing sales strategies that drive year-over-year revenue growth, patient acquisition, and market expansion.
  • Partner with the Division President to establish divisional growth objectives and translate them into actionable sales plans across all locations.
  • Analyze market dynamics, competitive intelligence, referral patterns, and patient trends to identify growth opportunities and optimize commercial performance.
  • Lead the development of sales-focused initiatives that increase case acceptance, maximize revenue opportunities, and improve overall division performance.
  • Collaborate with Marketing and corporate partners to align demand-generation strategies with divisional growth objectives.
  • Support divisional people and culture initiatives that strengthen engagement, performance, and retention across the sales organization.
  • Develop, implement, and continuously refine the division's comprehensive sales strategy.
  • Establish annual, quarterly, and monthly sales objectives aligned with company growth goals.
  • Lead, coach, and develop the division’s leaders and teams to achieve and exceed performance expectations.
  • Own divisional sales performance metrics, including revenue, patient acquisition, consultation conversion, case acceptance, contact rates, pipeline health, and forecast accuracy.
  • Leverage data, CRM platforms, analytics tools, and market intelligence to improve sales effectiveness and drive informed decision-making.
  • Partner with Marketing and operational leadership to optimize patient conversion funnels and referral generation strategies.
  • Develop and oversee sales budgets, forecasting processes, and resource allocation plans.
  • Create, implement, and enforce sales processes, standards, best practices, and performance management frameworks.
  • Ensure leaders and team members have the training, tools, coaching, and capabilities necessary to maximize performance.
  • Drive a culture of accountability, execution excellence, continuous improvement, and patient-focused selling.
  • Provide regular forecasting, pipeline analysis, and sales performance reporting to the Division President and executive leadership.
  • Partner with the Division President and operational leaders to identify and support initiatives that improve operational performance and business outcomes.
  • Provide sales-driven insights and field feedback to help optimize patient experience, scheduling effectiveness, resource utilization, and center-level performance.
  • Collaborate with General Managers, Regional Directors, and Clinical Leadership to ensure operational execution supports divisional growth objectives.
  • Support the implementation of operational best practices, technology solutions, and process improvements that enhance patient acquisition, retention, and conversion.
  • Utilize performance data and operational metrics to identify opportunities that positively impact both sales and operational results.
  • Serve as a strategic partner to the Division President on divisional business priorities, organizational effectiveness, and change management initiatives.
  • Lead revenue growth planning and forecasting activities for the division.
  • Partner with the Division President, Finance, and Operations teams to develop budgets and financial plans that support growth objectives.
  • Monitor divisional financial performance with a primary focus on revenue generation, sales productivity, forecast accuracy, and profitable growth.
  • Support cost management and operational efficiency initiatives that contribute to overall divisional profitability.
  • Provide data-driven recommendations to improve financial performance across the division.
  • Partner with clinical leaders to align growth strategies with exceptional patient outcomes and clinical excellence.
  • Promote innovation in treatment protocols, patient care models, and emerging dental technologies.
  • Support the implementation of evidence-based clinical practices to improve patient outcomes and provider efficiency.
  • Foster a culture of continuous education, clinical training, and mentorship to enhance provider expertise.
  • Identify opportunities to integrate new services, specialty care, and digital dentistry advancements.
  • Support the development and tracking of business and clinical performance indicators aligned with division goals.
  • Build, lead, and develop a best-in-class sales organization capable of achieving ambitious growth targets.
  • Coach Regional Directors and General Managers to strengthen leadership capability and performance accountability.
  • Attract, retain, and develop top sales talent throughout the division, including Traveling Patient Education Consultants.
  • Champion a high-performance culture focused on results, collaboration, continuous improvement, and patient-centered care.
  • Create development pathways and support succession plans to ensure long-term leadership strength across the organization.
  • Advise divisional, regional, and center leadership on People issues such as hiring, coaching, corrective action, and termination, in partnership with Human Resources and Talent Acquisition.

Benefits

  • paid time off
  • health
  • dental
  • vision
  • 401(k) savings plan with match
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