Vice President, Communications & Marketing Strategy

Thompson Thrift•Indianapolis, IN

2d•Onsite

About The Position

Thompson Thrift is seeking an accomplished Vice President of Communications & Marketing Strategy to lead the company's enterprise communications, corporate branding, marketing strategy, and stakeholder engagement initiatives. Based in Indianapolis, Indiana, this executive leadership role will shape how Thompson Thrift communicates with employees, investors, residents, partners, and the marketplace while driving strategic marketing initiatives that strengthen our brand, support residential leasing performance, and advance long-term business growth. This highly visible leadership position partners directly with executive leadership to develop enterprise-wide communications strategies, oversee corporate and residential marketing, guide investor communications, and enhance Thompson Thrift's reputation as a nationally recognized leader in multifamily real estate development, construction, and property management.

Requirements

Bachelor's degree in Communications, Marketing, Public Relations, Journalism, Business, or a related field
12+ years of progressive communications and marketing experience
Minimum of 6 years in a leadership or executive management role
Experience leading enterprise communications, integrated marketing, corporate branding, and strategic communications initiatives
Executive leadership experience guiding enterprise communications and marketing strategy
Exceptional written, verbal, presentation, and interpersonal communication skills
Strong executive presence with the ability to influence senior leadership and advise on complex business issues
Proven expertise in corporate communications, branding, public relations, marketing strategy, and reputation management
Ability to translate complex business initiatives into compelling, audience-focused messaging
Demonstrated success leading high-performing teams and developing talent
Strong analytical mindset with experience using performance metrics and market data to improve results
Excellent project management and organizational skills with the ability to manage multiple priorities simultaneously
Sound judgment, discretion, and experience managing confidential or high-profile communications
Strategic, innovative thinker with exceptional attention to detail and execution
Experience managing external agencies, consultants, media partners, and strategic vendors

Nice To Haves

Experience supporting residential marketing, multifamily real estate, commercial real estate, construction, development, or property management preferred
Experience supporting investor communications, fundraising initiatives, or capital markets activities preferred

Responsibilities

Develop and execute enterprise communications and marketing strategies aligned with company objectives
Serve as a trusted advisor to executive leadership on corporate communications, reputation management, crisis communications, and stakeholder engagement
Lead corporate branding initiatives and ensure consistency in messaging, visual identity, and brand standards across all communication channels
Direct public relations, media relations, executive communications, press releases, and community engagement initiatives
Develop proactive communication strategies that strengthen the company's reputation and address emerging business or reputational risks
Support organizational change initiatives through strategic internal and external communication planning
Lead, mentor, and develop the communications and marketing team while fostering a collaborative, high-performing culture
Oversee corporate marketing initiatives including advertising, digital marketing, websites, social media, presentations, events, proposals, and marketing collateral
Partner with Development, Construction, Property Management, Community Management, and Business Development teams to support strategic marketing initiatives
Manage relationships with external agencies, consultants, media partners, and marketing vendors
Develop performance metrics that measure marketing effectiveness and optimize return on investment
Oversee communications and marketing budgets while ensuring alignment with strategic priorities and company standards
Lead residential marketing strategies that maximize lease-up success, occupancy, resident retention, renewals, and revenue growth
Partner with Community Management and Asset Management teams to develop data-driven marketing initiatives across the multifamily portfolio
Analyze market trends, customer insights, leasing performance, and competitive positioning to improve marketing effectiveness
Drive measurable improvements in lead generation, conversion rates, resident engagement, and overall marketing performance
Identify opportunities to enhance marketing technology, reporting, campaign automation, and lead management processes
Provide strategic communications leadership supporting capital markets initiatives and investor relations
Oversee development of fundraising presentations, investor communications, offering materials, and capital partner messaging
Ensure investor-facing communications are accurate, compelling, and aligned with Thompson Thrift's brand standards
Coordinate production and delivery of capital markets materials across internal teams and external partners