d) - 3x German Shopify E-Commerce Brands - 100% remote

Lyto Brands Group•San Francisco, CA

28d•Remote

About The Position

Lyto Brands Group is seeking a US Market Manager to take full commercial ownership of their American business across three D2C brands: famwalls, heybalu, and Bo & Birdie. This role requires a deep understanding of the US market to drive revenue growth, shape product assortments, and identify key occasions and gifting moments relevant to American consumers. The US Market Manager will be the central point of accountability for all US market decisions, coordinating cross-functionally with various teams including Product, Design, Performance Marketing, CRM, and Shop Optimization.

Requirements

Roughly 3 to 7 years of experience in e-commerce, ideally in a D2C environment
Direct commercial responsibility in a previous role (P&L ownership, revenue targets, or market-level KPIs, not just campaign execution)
Strong understanding of what drives conversion and revenue in online retail
Strategic thinker who is comfortable rolling up their sleeves and executing hands-on
US native or deep, lived expertise in American consumer culture and the gifting calendar (Mother's Day timing, graduation season, the holiday ramp-up)
Based in the US, you'll visit our Düsseldorf office regularly in the first months)
Fluent English is a must
Hands-on D2C e-commerce experience

Nice To Haves

German is a plus but not required

Responsibilities

Take full commercial ownership of the US across our three brands (famwalls, heybalu, Bo & Birdie)
Drive revenue growth and optimize conversion across the entire funnel
Expand and shape the product assortment based on US market insights
Understand which occasions, gifting moments, and cultural specifics actually matter to American consumers
Work closely with Product, Design, Performance Marketing, CRM, and Shop Optimization teams across Germany, Vietnam, and Moldova
Act as the central point of accountability for all US market decisions
Identify growth opportunities and research competitors
Support building a supplier and partner network in the US

Benefits

Full commercial ownership of an entire market with direct impact on company growth
Work directly with founders and leadership team
100% Remote work
Regular on-site visits to our loft office in Düsseldorf (monthly in first 3 months, travel covered)
Health benefits
Meal allowance
Top hardware (MacBook, widescreen)
Team with strong growth mindset, honest communication, and "no bullshit" culture
Competitive compensation with variable pay tied to your KPIs
Dedicated onboarding buddy and full tool access from day one