US Consumer, Business Insights & Analytics Lead (VMS/Centrum)

Haleon • Warren Township, NJ

9d • $148,648 - $204,391 • Hybrid

About The Position

The Consumer Insights Lead, Vitamins, Minerals & Supplements (VMS) is a strategic business partner responsible for transforming consumer, market, and performance data into actionable insights that drive category growth, innovation, and commercial decision-making. This role sits in the US Consumer & Business Insights and Analytics team, and is at the intersection of consumer understanding, analytics, and business strategy, enabling data-driven decisions across marketing, innovation, and commercial teams.

Requirements

• BS Degree.
• 10 years of experience in Marketing, Consumer Insights, Analytics, Strategy, or related fields within CPG – ideally in healthcare, wellness, or adjacent industries.
• Strong analytical acumen combined with outstanding storytelling skills.
• Market Insights expertise with consumption data, consumer panels, etc.
• Synthesizes complex data and insights to connect the dots, crafting clear, compelling narratives that drive strategic action.

Nice To Haves

• Advanced Degree (Master’s or PhD).
• Strategic and business-driven mindset with demonstrated commercial impact.
• Demonstrates a forward-looking, proactive mindset, anticipating business needs and identifying opportunities before they surface.
• Agile, adaptable, and comfortable operating in fast-evolving environments and working with ambiguity.
• Deep curiosity about consumers and ability to connect human insights with business outcomes.
• Passion for digital transformation, data innovation, and modern insight tools.
• Strong ability to influence senior stakeholders and operate as a trusted advisor.
• Excels in collaborative, cross-functional environments, building strong partnerships and fostering alignment across diverse teams.

Responsibilities

• Lead end-to-end consumer and business insights strategy for the VMS category, shaping growth opportunities and portfolio direction.
• Translate complex consumer, market, and performance data into clear, business-driving recommendations.
• Partner closely with Marketing, Innovation, Sales, and Finance to influence brand strategy, product development, and go-to-market decisions.
• Identify emerging consumer needs, cultural shifts, and category trends to unlock future growth.
• Champion advanced analytics and digital data ecosystems, integrating traditional research with digital, social, and first-party data sources.
• Drive agile learning agendas and test-and-learn approaches to accelerate decision speed.
• Elevate insight storytelling and foster a consumer-centric culture across the organization.
• Lead and develop agency partnerships and cross-functional collaboration both with local and global internal stakeholders.

Benefits

• Competitive pay
• Comprehensive benefits program
• Generous 401(k) plan
• Tuition reimbursement
• Time off programs
• 6 months paid parental leave
• Healthcare programs where the company pays for the majority of your medical coverage for you and your family
• Discretionary bonus based on the achievement of key business performance
• Other incentive/recognition programs

What This Job Offers

• Job Type: Full-time
• Career Level: Senior